Summary
In the age of the customer, merchandise availability and lead time are critical differentiating elements of the customer experience. Existing and new technologies provide both the threat and opportunity for retailers and brands of unprecedented availability and lead-time transparency. Application development and delivery (AD&D) professionals have to help their line-of-business leaders to understand which logistics capabilities they can outsource and which are core to their brand value. For such distinctive capabilities, they must decide which types of supporting applications and which enabling technologies they should deploy to deliver the channel, local availability, and service-level lead time to support their brand promise. This report provides an overview of key logistics technologies, their level of maturity, and the opportunity they present for both users and vendors.
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