Trends Report

The Economics Of Sales Talent: Reducing Time To Productivity

January 1st, 2018
Jennifer Bullock, null
Jennifer Bullock


To ensure successful hiring, onboarding, and long-term rep performance, B2B sales leaders must work with human resources, recruiting, and revenue enablement to make these processes run quickly and effectively. If hiring or onboarding moves too quickly, however, reps may be left unprepared to sell. In this report, we show how revenue enablement can expedite hiring and onboarding processes without compromising quality.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.