Wave Report
The Forrester Wave™: Social Listening Platforms, Q4 2020
The 10 Providers That Matter Most And How They Stack Up
November 10th, 2020
Jessica Liu
Principal Analyst
Sarah Dawson
With contributors:
Summary
In our 36-criterion evaluation of social listening platform providers, we identified the 10 most significant ones — Brandwatch, Digimind, Linkfluence, ListenFirst, Meltwater, NetBase Quid, Sprinklr, Synthesio, Talkwalker, and Zignal Labs — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketers and business insights professionals select the right one for their needs.