Wave Report

The Forrester Wave™: Customer Experience Strategy Consulting Practices, Q4 2022

The 14 Providers That Matter Most And How They Stack Up

December 12th, 2022
With contributors:
Rick Parrish , Keith Johnston , Angela Lozada , Shayna Neuburg


In our 28-criterion evaluation of customer experience (CX) strategy consulting providers, we identified the 14 most significant ones — Accenture, AKQA, Bain & Company, Boston Consulting Group, Capgemini, Concentrix, Deloitte, EPAM, EY, IBM, KPMG, McKinsey & Company, PwC, and VMLY&R — and researched, analyzed, and scored them. This report shows how each provider measures up and helps CX professionals select the right one for their needs.

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