The Sales Communications And Rep Advocacy Toolkit

March 25th, 2019
Jennifer Bullock, null
Jennifer Bullock


Effective sales communications programs deliver necessary information without overloading reps or draining their productivity; they also serve as a key listening device. Sales communications includes governance, delivery to the sales team, and gathering feedback and insights from them. Our research, tools, and templates help B2B organizations define, apply, and accelerate their sales communications and rep advocacy strategies. This toolkit is designed to help revenue enablement leaders develop and implement a best-in-class sales communications program.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.