Trends Report

The Singapore Customer Experience Index, 2018

How Brands Build Loyalty With The Quality Of Their Experience

August 29th, 2018
With contributors:
Frederic Giron , Harley Manning , Ben Salamin , Sukriti Dangi , Bill Nagel


How well do leading brands build loyalty with the quality of their customer experience (CX)? In our inaugural Singapore Customer Experience Index (CX Index) report, we reveal the complete rankings of 16 brands in three industries and the government sector. We also unveil surprising data about the effect that CX has on customer loyalty and the factors that drive CX quality. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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