Summary
At least 70% of UK online adults continue to engage in social distancing and mask-wearing in public, but half are now usually buying all or most of their groceries in person. By contrast, 32% buy all or most of their groceries online. Thirteen percent of UK online adults report buying all of their groceries online. By comparison, 16% of US online adults and just 7% of French online adults say they shop for groceries exclusively online. Among UK, French, and US online adults, grocery is the retail category that the most consumers report shopping more for in the beginning of 2022 than they did at the beginning of 2021.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($395).