Principal Analyst, Forrester

David is a marketing executive with over 20 years of experience in creating and executing marketing strategies for B2B companies across high-tech industries. He is results oriented and has enjoyed success employing integrated, multichannel inbound and outbound marketing campaigns to generate demand, increase thought leadership, and foster brand awareness to drive business growth. David’s expertise includes team building and restructuring, leadership of global and regional teams, portfolio and solutions marketing, strategy and planning, rebranding, acquisition integration, messaging, and website strategy and design.