VP, Analytics Industry Strategist - Insurance & Healthcare, Acxiom

Global Analytics Consulting Client Service Professional – transforming customer growth with analytics and digital transformation I currently work as the analytics industry lead for our Insurance and Healthcare practice at Acxiom. I am responsible for ensuring that analytic consulting and delivery maps to client expectations with an unrelenting focus on the value of the work to the enterprise. Advanced Analytics capabilities at Acxiom include but are not limited to digital transformation (consulting and implementation services associated with marketing and advertising technology), business intelligence and dashboards, and 1st party algorithmic approaches to data science to help drive marketing efforts across the enterprise, with a focus on ROMI. Necessarily, our practice and work requires a high degree of understanding of data – what’s available, how to synthesize, privacy and ethical concerns, and application that enables activation of the analytics.