Elizabeth Cullen
Researcher
Elizabeth is a researcher on the enterprise architecture team. Her research focuses on strategies to help organizations — including commercial firms, government agencies, and smart cities — derive value from data and analytics. Specifically, she is interested in the role data leadership plays in developing a culture that embraces analytically driven decisions. For smart cities, she supports research on how technology and policy officials can develop a citizen-centric strategy that leverages current open data initiatives and new technologies to improve favorability, services, and operations. In addition, Elizabeth analyzes trends in data commercialization, exploring the various business models and best practices for developing and delivering data products and services. These research areas often point to needing the help of service providers and a new engagement model where firms subscribe to actionable insights and decision support.