Predictions Report

Predictions 2016: The Trust Imperative For Security & Risk Pros

International Regulation Will Drive Change In The 2016 Privacy Landscape

November 9th, 2015
Renee Murphy, null
Renee Murphy
Fatemeh Khatibloo, null
Fatemeh Khatibloo
With contributors:
Laura Koetzle , Stephanie Balaouras , Srividya Sridharan , John Kindervag , Christopher McClean , Alexander Spiliotes , Matthew Izzi

Summary

In 2016, short-sighted firms will make the mistake of thinking that privacy is only about meeting compliance and regulatory requirements at the lowest possible cost, while enlightened ones will recognize it's actually a way to build better customer relationships — built on trust. Security and risk (S&R) professionals who get this right will help drive business growth, win new customers, and build deeper customer relationships. This brief analyzes the nine most significant privacy developments ahead in 2016 and tells you what to do about them.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($795).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.