Best Practice Report

How To Build Your Digital Venture

Use Our Toolkit To Minimize Risks And Accelerate Your Efforts

September 20th, 2018
Oliwia Berdak, VP, Research Director
Oliwia Berdak VP, Research Director
With contributors:
Ellen Carney , Benjamin Ensor , Sneha Dawda , Sam Bartlett

Summary

Launching a new digital venture can be a career-ending decision. The time, cost, and effort involved in building a new digital business from scratch can quickly spiral out of control. For this research, we have interviewed a range of digital business leaders who have built and are running internal startups. This report outlines a set of practical tools that will help digital business leaders tasked with building a new digital venture.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.