Forecast Report

eCommerce Trends And Outlook For Latin America

Trends In Brazil, Argentina, And Mexico From The Latin America Online Retail Forecast, 2015 To 2020

April 29th, 2016
Lily Varon, Principal Analyst
Lily Varon Principal Analyst
With contributors:
Fiona Swerdlow , Satish Meena , Diana Gold , Nicole Lesperance

Summary

With a population of over half a billion and two countries among the world's 15 largest economies, Latin America is firmly on the radar of eBusiness leaders looking to expand their digital offerings. However, regulatory hurdles, infrastructure issues, and slow economic growth rates present hurdles in key markets. Despite these challenges, eCommerce is growing. In this forecast, we dive into the size and growth rates of online retail in Argentina, Brazil, and Mexico and identify the key factors that are driving and inhibiting eCommerce in the region.

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