Report

Reimagine Mobile To Activate The Total Brand Experience

A New Mobile Mindset Is Key To Turning Marketing Into A Growth Engine
May 9th, 2019
With Contributors:
and Kara Hartig

Summary

From foldable screens to 5G experiences, extended reality, AI, and conversational interfaces, MWC19 Barcelona demonstrated that mobile is still central to marketing innovation. However, most brands are not thinking beyond mobile-first design. CMOs must lo

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