Trends Report

The Canada Banking Customer Experience Index, 2020

How Canadian Banking Brands Earn Loyalty With The Quality Of Their Experience

January 28th, 2021
With contributors:
Brian Mukasa , Harley Manning , Shayna Neuburg

Summary

How well do leading banking brands earn loyalty with the quality of their customer experience (CX)? In 2020, we reveal the complete rankings of 12 banking brands that were analyzed as part of the Canada Customer Experience Index (CX Index™), which can help identify which brands will bounce back the most after the pandemic restrictions subside. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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