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For CIOs

Transform IT To Deliver A Future Fit Tech Strategy

The Vision Report In The IT Transformation Playbook

February 1, 2021

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This report is part of "Discover" in The IT Transformation Playbook.

Why Read This Report

Companies spent heavily on IT and digital transformation in the 2010s, but with disappointing results. Forrester's Customer Experience Index™ (CX Index) scores stagnated, productivity languished, and "digital sameness" took root. And as customer demands and competitors' responses continue to accelerate, CIOs must also change faster, innovating with technology. Read this report to learn how to pursue future fit technology via four tried-and-true competencies. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy. We're updating it now to incorporate new research, data, and market trends.

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Table of Contents

  • Digital's Delivery Of Differentiation Is Dwindling
  • Adopt A Future Fit Tech Strategy As The Path To Customer Obsession
  • Mature Four Competencies To Deliver A Future Fit Technology Strategy
  • What It Means

  • CIOs Are Lead Actors In Delivering A Future Fit Tech Strategy
  • Related Research Documents

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