Vision Report

Change The Interface; Change The World

AI Computing Will Create A New Era Of Empowerment And Disruption

September 6th, 2024

Summary

The real power of AI lies in the interface changes it creates — intuitive, natural ways for people to outsource the mundane to a machine, freeing up time for more creative, productive, and fun activities. This will change the world over 20 years as increasingly powerful machines absorb more data and expertise, expressing it as knowledge on demand through AI-powered interfaces and agents that change everyday life and work. Businesses liberated from the mundane can push valuable innovation in products, services, and boundless experiences. Prepare now to ensure your business, employees, and the consumers you serve are AI-advantaged.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.