Decision Tool

The Forrester Tech Stack Analysis Tool: B2B Revenue Waterfall™ — Pipeline Stage

November 2nd, 2023
With contributors:
Cristina De Martini , Christian Jibilian , Ellen Lind


The Tech Stack Analysis Tool: B2B Revenue Waterfall™ — Pipeline Stage provides a structured approach to assessing an organization’s current technologies and their level of adoption to support business requirements related to the pipeline stage of the B2B Revenue Waterfall. The resulting insights and gap analysis must be viewed in the context of how current technologies also support other priorities within an organization, and can be reviewed in conjunction with other priority gap analyses to develop proposals for a comprehensive technology roadmap.

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