Senior Director, Lifecycle Revenue Marketing & Strategic Programs, Siemens Digital Industries Software

Dannielle Beaupré is deeply experienced in developing and operationalizing go-to-market strategies for both high tech start-ups and multi-billion-dollar global organizations in the product lifecycle management and engineering software space. In her current position as Chief of Staff and Senior Director of Strategic Programs for Siemens Digital Industries Software, Dannielle acts as the strategic advisor to the vice president of industry strategy and global marketing execution on business-critical initiatives, including the company’s evolving go-to-market and customer advocacy models to support its transition to SaaS, as well as a variety of employee engagement and talent acquisition/development programs.  Previously, she drove the implementation of global processes and best practices as the leader of the global marketing operations and the go-to-market programs & processes teams. Before her ten-and-a-half-year tenure at Siemens, Dannielle led the marketing communications and international marketing team at VISTAGY for 15 years and 4 months prior to its acquisition by Siemens PLM Software. Dannielle graduated summa cum laude from Babson College with a Bachelor of Science degree in Marketing and previously received two Forrester Program of the Year awardsꟷone for Account-Based Marketing in 2014 and one for Marketing Strategy & Operations in 2018.