Description

A successful business case needs to speak to all stakeholders and tell a compelling story backed up with credible data. Why are you investing in new technology, and how do you set up the top-level business case? How will you fund the investment, and how can agile financial planning help? What can you do to clearly identify benefits, costs, and risks, as well as alternative paths for your particular scenarios? In this interactive panel, we break the story into three chapters, each told by a Forrester expert, with illustrations and a rapid-fire discussion of the merits of various approaches.

Key takeaways:

• Define costs and risks.
• Focus on outcomes.
• Fit to the use case.

Audience target level: all levels

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