Events
Webinars
Join our interactive online sessions on the latest research affecting your business. Each session includes presentation materials and analyst Q&A.

Latest On-Demand Webinars


Each End Is A New Beginning: What Does End-To-End Automation Really Mean?
Each End Is A New Beginning: What Does End-To-End Automation Really Mean?

Nov 10th, 2025

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0 min

End-to-end automation means different things to different people. At its narrowest, it’s going from compile to staging. More broadly, it can encompass the entire software development lifecycle, from collecting requirements to eventual retirement of the product and the infrastructure it runs on. Join Naveen, Chris, and Andrew to learn where to best end — and start — your automation journey.Key takeaways: Learn what end-to-end automation means.Discover how to redefine the boundaries of automation.Target audience level: intermediate and advanced
Naveen Chhabra, Andrew Cornwall
Adapt Personal Mobility Ecosystems To New Customer Expectations
Adapt Personal Mobility Ecosystems To New Customer Expectations

Nov 10th, 2025

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43 min

What do customers really want from personal mobility? The answer goes far beyond vendor-specific or tech-centric solutions. From sustainability concerns to shifting mobility patterns and rising customer expectations, the landscape is evolving fast. Together, we dive into how connectivity, automation, shared use, and electrification are reshaping ecosystems — and why the future belongs to those who embrace collaboration and broader market opportunities.Key takeaways: Learn how consumers of mobility think about it, and its role in their lives. Explore the disconnect between mobility providers and consumers.Hear examples of getting it right.Target audience level: all levels
Paul Miller, Hannah Jachim
Predictions 2026: Consumers
Predictions 2026: Consumers

Nov 6th, 2025

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44 min

Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2026 Predictions for consumers.Key takeaways: Understand the changing technology, consumer, and market dynamics in store in 2026. Uncover new insights based on Forrester’s research and expert analysis.Prepare your team and your organization for what’s ahead. Target audience level: all levels
Audrey Chee-Read, Mike Proulx
Predictions 2026: Public Sector And Government
Predictions 2026: Public Sector And Government

Nov 5th, 2025

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48 min

Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2026 Predictions for public sector and government.Key takeaways: Understand the changing technology, consumer, and market dynamics in store in 2026. Uncover new insights based on Forrester’s research and expert analysis.Prepare your team and your organization for what’s ahead. Target audience level: all levels
Rick Parrish, Sam Higgins, Angelina Gennis, Gina Bhawalkar
Predictions 2026: B2B Marketing, Sales, And Product
Predictions 2026: B2B Marketing, Sales, And Product

Nov 4th, 2025

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40 min

Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2026 Predictions for B2B marketing, sales, and productKey takeaways: Understand the changing technology, consumer, and market dynamics in store in 2026. Uncover new insights based on Forrester’s research and expert analysis.Prepare your team and your organization for what’s ahead. Target audience level: all levels
Rick Bradberry
Where Your CX Function Should Sit
Where Your CX Function Should Sit

Oct 31st, 2025

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32 min

The CX function can sit in many places on an org chart, and determining its proper location requires evaluating many complex variables. There's no common wisdom on one perfect spot where it can be successful, but there are many questions that can help you identify where the CX function should sit in your organization — or validate its current location.Key takeaways: Learn about the key variables that affect the CX function's success and can help identify its ideal location.Get introduced to Forrester's "Workshop-In-A-Box," which will help you determine where the CX function should sit in your organization.Target audience level: all levels
Judy Weader
The Race Is On In Commerce Search And Product Discovery
The Race Is On In Commerce Search And Product Discovery

Oct 30th, 2025

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35 min

The results of the recent Forrester Wave™ for commerce search and product discovery are in. Join us as we show and discuss a market that is speeding ahead, rapidly evolving how digital merchants present and personalize their products and services.Key takeaways: Learn about the leading vendors in this market.Understand the key differentiators in commerce search and product discovery.Identify the "gotchas" when designing agentic shopping assistants.Target audience level: all levels
Emily Pfeiffer
Predictions 2026: Tech Leadership
Predictions 2026: Tech Leadership

Oct 30th, 2025

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52 min

Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2026 Predictions for tech leadership.Key takeaways: Understand the changing technology, consumer, and market dynamics in store in 2026. Uncover new insights based on Forrester’s research and expert analysis.Prepare your team and your organization for what’s ahead. Target audience level: all levels
Mark Moccia, Carlos Casanova
Predictions 2026: Digital Commerce
Predictions 2026: Digital Commerce

Oct 29th, 2025

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31 min

Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2026 Predictions for digital commerce.Key takeaways: Understand the changing technology, consumer, and market dynamics in store in 2026. Uncover new insights based on Forrester’s research and expert analysis.Prepare your team and your organization for what’s ahead. Target audience level: all levels
Emily Pfeiffer, Chuck Gahun