ON-DEMAND Webinar

Retailers: Where And How To Adjust Tech Budgets In The Pandemic Recession

Original Broadcast Date:Jun 10th, 2020
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Emily PfeifferPrincipal Analyst
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Andrew BartelsVice President, Principal Analyst
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Description

Retailers should tune their spending on tech to help them weather the pandemic recession. In this webinar, we help retailers understand how scenarios will play out and how to adjust as a result.

  • Where should CIOs look to cut spending on tech, and where is it important to invest?
  • Which “mode” are we in right now because of the pandemic, and how should that affect our plans?
  • How can we increase value from our existing vendors?

Key takeaways:

  • Learn how CIOs are adjusting tech spending in the face of the COVID-19 crisis.
  • Understand how to self-identify into one of our three “modes” and what that means for tech investment plans right now.
  • See where Forrester anticipates increased demand in tech.
  • Work with current vendors to improve processes and receive more value without necessarily adding vendors to the mix.

Audience target level: all levels

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