Adopt Agile Marketing Planning Processes

Original Broadcast Date: June 28th, 2017
Tina Moffett, null
Tina Moffett

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  • Adopt Agile Marketing Planning Processes
    Best Practice Report
    January 11th, 2019

    Marketing measurement and optimization helps B2C marketers update and develop programs as market conditions change. Today, data is analyzed, and insights are derived continuously, enabling a more modern planning approach than the front-loaded planning pro

    Jim Nail Tina Moffett  

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