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The digital asset management (DAM) market is fragmented and in flux. With a myriad of vendors offering anything and everything under the name "DAM," Application Development & Delivery (AD&D) Professionals are often confused about which solution to choose. And the evolving customer experience management (CXM) ecosystem means that DAM must integrate with technologies to enable to the management and delivery of compelling customer experiences.
In Forrester's 15-criteria evaluation of the DAM market, we identified 12 significant vendors in the space — ADAM Software, Adobe, Autonomy (an HP company), Canto, celum, EMC, Extensis (a Celartem company), MediaBeacon, North Plains Systems, OpenText, Widen Enterprises, and Xinet — then researched, analyzed, and scored them. This webinar details our findings on how DAM vendors measure up and plots where they stand in relation to each other in order to help AD&D Professionals select the right solution for their rich media management needs.
Agenda:
Vendors Mentioned: ADAM Software, Adobe, Autonomy, Canto, celum, EMC, Extensis, MediaBeacon, North Plains Systems, OpenText, Widen Enterprises, and Xinet.
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