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Global IT services spend by governments and enterprises will reach $2 trillion by 2028. This webinar looks at the largest vendors in 2024, the industry growth drivers, and ways in which the market will need to adapt and evolve.
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In 2024, technology spend will have a 5.3% growth rate to reach $4.7 trillion, driven primarily by growth in software and in the APAC region.
This report presents the key findings and implications for tech execs of the most recent earnings announcements of key technology service providers.
Technology is advancing at a pace that current public sector IT planning practices struggle to match. At the same time, they are facing workforce challenges and a need for modernization. This webinar helps agency and department leaders adapt budget and planning practices to deliver high performance, adapt their workforce at a pace that challenges traditional employee management practices, and understand how to maximize tech investments.Key takeaways: Learn how to maximize tech investments.Understand the best practices around budgeting for public sector.Learn how to recruit the best talent under various restraints.Target audience level: all levels
The B2C commerce solutions market has turned inside out in the past couple of years. Instead of a buyers' market, it's not all about retention as businesses plan to hunker down, rather than replatform. Learn how to be your own retention advocate for the long haul with your current vendor.Key takeaways: Understand the state of the B2C commerce solutions market.See how other B2C businesses are thinking about their commerce vendors today.Learn how to become your own retention advocate in this market, in which businesses are avoiding replatforming.Target audience level: all levels
With a high-performance IT strategy, you’ll tailor your capabilities — technologies, skills, and practices — to continuously improve business outcomes with technology. To start your journey to high-performance IT, assess your business needs, your technology's current styles, and your ability to execute. Use these assessments to identify gaps in your execution and technology capabilities and to plot your investment strategy. Use assessments for annual planning, to respond to a sudden business shift, or to address the needs of a specific business initiative.Key takeaways: Learn how to assess your high-performance IT readiness.Learn how best to identify a dominant business need and the best IT style to achieve it.Discover how, empowered by this analysis, you are ready to pivot your investment budget to the capabilities and operating model that will drive the greatest business impact.Target audience level: intermediate
Enterprises must modernize their applications assets to avoid paying the many costs of technical debt. But relatively few enterprises are able to navigate the challenge entirely on their own. The Forrester Wave™: Applications Modernization And Migration Services, Q1 2024, describes a market on the verge of a tsunami of change driven by generative AI (genAI). Application modernization has become the new frontier of application management services (AMS), with existing outsourcing relationships often serving as a springboard to modernization engagements — but the same supplier that excels in AMS may not be the ideal partner for modernization.Key takeaways:Hear about how leading application modernization services providers are differentiating themselves and delivering customer value.Learn how genAI and other forms of automation are revolutionizing application modernization services.Explore how modernization services are being priced and delivered to achieve the greatest possible business impact.Target audience level: intermediate
Real-time interaction management (RTIM) delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer lifecycle via preferred customer touchpoints. Assembling an effective RTIM ecosystem lays the foundation for enabling more immersive, invisible customer experiences. It's an enterprise challenge involving significant investments in both technology and people. Successful projects deliver long-term ROI.RTIM is more than a single technology platform. Your needs may dictate a centralized next best experience (NBX) decision engine, a customer journey orchestration (CJO) solution, a cross-channel marketing hub (CCMH), a personalization engine (PE), or a combination of these capabilities. This webinar helps you choose the right solution to meet your RTIM needs.Key takeaways: Understand the current RTIM landscape.Learn about different RTIM solutions (NBX, CJO, CCMH, and PE).Discover which RTIM capabilities are right for you.Hear best practices examples from leading firms.Vendors mentioned: Adobe, Dynamic Yield by Mastercard, Engage Hub, Genesys, HCLSoftware, Medallia, Microsoft, MoEngage, Monetate, NGDATA, Pegasystems, Salesforce, and SASTarget audience level: intermediate and advanced
Data quality is not a destination but a continuous journey of evolution and prioritization. “Redux” for data quality refers to the ongoing activity of improving data quality as an iterative process. Creating high-quality data involves identification of issues related to data accuracy, completeness and consistency, remediation, continuous monitoring, and maintenance of these processes throughout the lifecycle of the data.Key takeaways:Learn how to identify data quality issues and improve incrementally and iteratively.Understand how data quality can be augmented through automated rules recommendation, dashboards, observability, and statistics.Target audience level: all levels
