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SAP, the global leader in business applications, is betting on two key initiatives to sustain its growth as the market loses its appetite for on-premises, licensed applications. SAP Hana, an in-memory computing architecture, and software-as-a-service (SaaS) applications are key to SAP's future for sustaining growth and keeping existing customers engaged.
Forrester has analyzed the company's business performance, product strategy, and customer perceptions in our recent report, "SAP Bets Its Future On Hana And SaaS." In this webinar, the report's coauthors, Andy Bartels and Paul Hamerman, assess the key elements of SAP's strategy and provide guidance to clients relying on SAP for business applications and analytics.
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Vendors mentioned: SAP
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SAP's position as the largest business application vendor is not in doubt; whether it will be a market leader in revenue growth and in innovation is less certain. Anticipating the market's growing shift to the cloud, SAP launched new software-as-a-service
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