Skip to main content

Save or Share this Report

For eBusiness & Channel Strategy Professionals

WEBINAR: Selling Travel Online In A Recession

February 10, 2009

Primary author headshot
  • Presented by Henry H. Harteveldt


Twenty-eight percent of US online consumers are considering cancelling a trip planned for the first half of 2009. Despite the unstable economy, it is possible for travel eBusiness & Channel Strategy and Marketing Leadership professionals to successfully engage travelers. In this teleconference, Forrester highlights travelers concerns, outlines our new online leisure and business travel forecast, and identifes strategies and tactics you can employ to succeed.


  • How is the recession affecting travelers' attitudes about taking trips?
  • What will the effect be on leisure and business travel spending?
  • What steps can travel sellers take to succeed?

Vendors mentioned: @Aquila, Amadeus, ATG/eStara, EDS, Expedia, Hotwire, IBM, Imagini, Oracle, Orbitz, Priceline, Sabre, Teradata, Travelocity, in addition to major airlines, hotels, rental car companies and cruise lines

Get Access

Already a Client?

Log in to access this webinar.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer.
Contact us to learn more.

Purchase Webinar

Price: $ 250.00(USD)


Webinar FAQs

See the Webinar FAQs for answers to technical and other Webinar questions.