Description
You've known for a while that your customers have increasing power over your competitive strategy. But remember that now empowered customers also believe they deserve something. And the boundary between physical and digital is irrelevant to your customers and even to the internal systems you use for planning and management. This means that even the most mature attempts at data-driven digital marketing are too siloed to meet customer needs and differentiate your brand. Welcome to the post-digital world. This session will equip you for your next marketing transformation.
Key takeaways:
- What prevents marketers from keeping pace with customer evolution?
- What are the fundamentals of post-digital marketing?
- How you can advance your firm past digital into a post-digital reality.
Technical Information
You'll receive an email with dialing and Webex instructions prior to the Webinar.
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