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In 2026, Forrester foresees fewer headwinds for the US economy, but risks persist. Consensus and IMF forecasts point to resilient growth, supported by steady consumer spending, improving housing and financing conditions, and stronger business investment. Join Jitender Miglani and Dipanjan Chatterjee for Forrester’s outlook on the US economy in 2026 and what it means for your strategy and brand overall.Key takeaways: In this webinar, Jitender and Dipanjan will discuss Forrester’s:Analysis of US GDP by components and key macroeconomic indicators Insights into the financial health of the US consumerHeadwinds and tailwinds for US economic growth in 2026 Implications for brands Target audience level: all levels
Join Forrester and your peers to learn how companies are deploying AI agents across go-to-market processes. In this session, we'll discuss how go-to-market teams are participating in developing an agent strategy, the current state of agent adoption and top use cases, and challenges go-to-market functions are facing in onboarding and training AI agents. This conversation will be hosted by Jessie Johnson and Katie Linford and will include open discussion with participants, so please bring your questions and experiences to share with the group. Questions for discussion:Which AI agent use cases have successfully made it into pilot or production inside your organization? Build vs. buy — Are the most successful AI agent deployments coming from internal development or from vendor capabilities? What are the top internal challenges, and how have your peers had success in tackling them? How has the work changed with AI agent augmentation? Peer discussions are available exclusively to Forrester Decisions VIP Leader and Leader license holders for their own participation.