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For CIOs

WEBINAR: US Tech Market Outlook For 2014 And 2015 — The BT Agenda Drives Growth

October 1, 2014

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Description

This Webinar provides Forrester's current projections for growth in the US tech market for 2014 and 2015, breakdowns by category (hardware, software, services, telecom, and staff), by industry, and by company size, as well as for business versus consumer markets. We also provide our first sizing of the business technology (BT) agenda for technology spending in the US.

Agenda:

  • The US Technology Market Growth Prospects For 2014 And 2015 By Category, Industry, And Company Size
  • Key Factors Driving The US Tech Market: US Economic Growth; Cloud, Mobile, And Smart Computing; And Tech Industry Dynamics
  • The BT Agenda, How Much Of The US Tech Market It Represents, And How It Is Driving Growth

Key takeaways:

  • CIOs will be able to prepare more realistic 2015 tech budgets based on what the overall tech market outlook will be.
  • CIOs will also be able to define the size of their firms' BT agenda spending based on our breakdown of the US tech market into BT versus IT spending.

Vendors mentioned: Accenture, Cisco, EMC, Google, HP, IBM, Microsoft, NetSuite, Oracle, salesforce.com, SAP, and Workday.

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