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Description
This is Part 2 of a 6 Part Series.
Great user experiences are designed with customers in mind. Personas put a face, name, and story to customers, allowing firms to proactively consider their goals, motivations, and needs when designing products and services. This webinar will provide an introduction to personas and how to use them to improve customer experiences.
Key takeaways:
- Understand the benefits of incorporating personas into the user experience design process.
- Learn what types of information should be included in personas to make them a useful design tool.
- Understand how to effectively apply personas throughout the agile development cycle.
- Learn tips and tricks to make your efforts with personas a success.
Technical information
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