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A Beginner's Guide To Culture Practices For CX Transformation

June 2, 2020

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Just starting out on a customer experience (CX) transformation? Follow the five key steps Forrester has seen successful cultures take to become more customer-centric.

Key takeaways:

  • Explore how others created a “why” for customer-centric culture transformation, including how it would drive business outcomes.
  • Learn executives’ roles in customer-centric culture and how to gain their support.
  • Take your first steps by recognizing existing customer-centric behaviors in employees.

Target audience level: beginner

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