AI Unleashes A Data Renaissance

While spend on B2B events remains high, budgets and resources are under massive strain as teams struggle to demonstrate value and justify increased investment. This webinar shares findings from Forrester’s Q1 2025 State Of B2B Events Survey and highlights changes leaders are making to their event budgets, mixes, and priorities as they adapt to a complex and dynamic environment.Key takeaways: Explore key findings from Forrester’s Q1 2025 State Of B2B Events Survey.Understand how leaders are approaching event budgets, mixes, and priorities.Take away actionable next steps to help you adapt to the new event environment.Target audience level: all levels

HJ

Conrad Mills

,  Hannah Jachim  

Accelerate innovation with deeper insights about why edge intelligence is important, when it will likely pay off, and how others are using it; we feature the latest expert insights, practical tips, and key steps you and your team can take with this rapidly evolving technology. Edge intelligence can potentially optimize data processing, reduce latency, and enhance real-time decision-making over a short- to mid-term horizon. Join this session to learn more about how this technology will mature and steps you can take to maximize your investment in it.Key takeaways: Learn how edge intelligence enhances data processing capabilities.Understand its role in reducing latency and improving real-time analytics.Explore industry applications.Target audience level: all levels

Brian Hopkins

, 

Michele Goetz

 

The CISO is the arbiter of confidence and protection for the business in a world of geopolitical strife and shifting allegiances; regulatory hurdles and changes to AI and tech; quickly emerging and changing technologies in generative AI (genAI); and constantly evolving cybercriminal activity, including deepfakes. In 2025, five threats will affect security teams more than any other: global regulatory disruptions, high-quality deepfakes, tech exuberance over genAI, job loss radicalization, and genAI-driven extortion. Security pros need to prepare in advance.Key takeaways: Global regulatory disruptions: Data-related policies, regulations, and standards are becoming less aligned between domains and across countries.High-quality deepfakes: Attackers are increasingly using deepfakes because of their ability to cast doubt on security, trust in the media, and brand reputation. Deepfakes impact verification and authentication for almost every user group, including customers, business partners, and workforce members.Tech exuberance over genAI: Enterprise adoption of genAI continues to accelerate as models proliferate, training costs come down, and deployment options increase. But tech and security leaders are learning hard lessons about how different models behave — and the work required to make them secure — as new models emerge.Job loss radicalization: A new economic reality has emerged in 2025 with a flurry of activity that saw job cuts to 4% of the US federal government workforce, massive tech layoffs, and job cuts in Europe. Employees who remain after layoffs are not happy.GenAI-driven extortion: Between continued law enforcement disruption of ransomware gangs and enterprises’ greater focus on business resilience and data backups, ransomware became less lucrative for cybercriminals in 2024. Before genAI, stealing data was only so useful — reviewing millions of emails takes far too much time. Now, with genAI, attackers can perform a quick sentiment analysis on troves of stolen data for extortion schemes.Target audience level: intermediate

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Allie Mellen

, 

Jitin Shabadu

, 

Enza Iannopollo

, 

Andras Cser

, 

Cody Scott

, 

Jess Burn

, 

Jeff Pollard

, 

Joseph Blankenship

 

The world woke up to a new tremor: DeepSeek’s partially open-source model, DeepThink (R1), by a company in China. With benchmarks comparable to other state-of-the-art models, reasoning explained by default, and low-cost development (less than US$6 million), it serves as another wake-up call. It opens the door to more disruption as smaller footprint models can run without the need for specialized hardware, accelerating edge computing use cases like autonomous vehicles and industrial automation. But risks abound in the form of data collection, storage, and release to regulatory authorities. The promise lies in model creation opportunities for many more startups and enterprises.Key takeaways: Learn what DeepSeek’s new model, DeepThink (R1), can do.Learn about its impact on the AI model market and on your enterprise AI ambitions.Discover which use cases are most impacted by this release. Understand the risks involved and how to navigate them.Target audience level: all levels

Sudha Maheshwari

, 

Mike Gualtieri

, 

Carlos Casanova

, 

Jeff Pollard

 

2025 will bring a renewed focus on strategy, deepened partnerships between business and IT, a pivot back to predictive AI, and new technologies and architectures as enterprises govern data and AI together. Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2025 Predictions for artificial intelligence. Key takeaways: Understand the changing technology, consumer, and market dynamics in store in 2025. Uncover new insights based on Forrester’s research and expert analysis. Prepare your team and your organization for what’s ahead.Target audience level: all levels

Sudha Maheshwari

, 

Jayesh Chaurasia

, 

Rowan Curran

, 

Brandon Purcell

 

This webinar was originally scheduled for September 19th, 2024.Harness the advantages of AI with help from this webinar series featuring the latest expert insights, practical tips, and key steps you and your team can take with this rapidly evolving technology.In the realm of generative AI (genAI), where machines possess the ability to create and mimic human-like content, the need for robust security measures is paramount. This panel discussion delves into the challenges and strategies involved in securing genAI systems to prevent misuse and malicious intent. On the other hand, genAI can play a role in helping security officials in their workplace. Webinar panelists discuss the various ways genAI will help security officials in their difficult task of keep systems secure.Key takeaways:Understand the security risk that genAI poses to organizations.Explore the strategies enterprises have implemented to secure their genAI systems.Learn how to leverage genAI to help keep other systems secure.Target audience level: all levels

Sudha Maheshwari

, 

Allie Mellen

, 

Jeff Pollard