
The Aligned Revenue Planning Process brings together often-siloed fiscal revenue planning efforts from B2B marketing, sales, product, and customer functions.
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Misalignment in B2B planning disrupts sustainable growth and negatively impacts the customer experience. In this session, we'll show you how to integrate, sequence, and synchronize planning processes across all your go-to-market functions. By getting everything aligned, you'll not only drive growth but also create a smoother, more enjoyable journey for your customers.
Join us to enhance coordination and drive success across your go-to-market functions.
Key takeaways:
Target audience level: all levels
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The Aligned Revenue Planning Process brings together often-siloed fiscal revenue planning efforts from B2B marketing, sales, product, and customer functions.
B2B marketing organizations need adaptive planning to maximize business performance and avoid missed growth opportunities.
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