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ON-DEMAND WEBINAR
The Future Of Experiences
Original Broadcast Date: September 29th, 2022
Julie Ask
Vice President, Principal Analyst
GR
Gabrielle Raymond
Sr Research Associate
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Description
The future of experiences is more than just the metaverse — and much more nuanced. In this webinar, we dive into what the future of digital experiences should look like and what you can do right now to kick-start these experiences. Forrester believes that over the next 10 years, experiences will become simultaneously more immersive and more invisible.
There are two parts to this evolution: on-the-glass and below-the-glass. “On-the-glass” describes the places where humans interact with digital or internet experiences. In the future, these experiences will be more humanlike and immersive. “Below-the-glass” describes the intelligent engine that combines technologies such as data, AI, analytics, and more to power increasingly invisible experiences.
Key takeaways:
- Get a better understanding of how experiences are simultaneously becoming more immersive and invisible.
- Hear examples of companies that are successfully building their journey toward these types of experiences.
- Learn how to build these types of experiences for your customers.
Target audience level: all levels
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