Say Goodbye To MQLs, No Thanks To MQAs, And Hello To Opportunities!

Original Broadcast Date: August 9th, 2022

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  • Goodbye MQLs! Hello Opportunities!
    Vision Report
    April 28th, 2022
    7 min read

    Sales and marketing leaders must align on a new perspective for driving demand based on opportunities and buying groups rather than individual leads.

    Mike Pregler  


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