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Description
Forrester's latest research looks deeply at how mobile banking (and banking experiences more broadly) will evolve over the next three years. Using survey data from tens of thousands of banking customers across 10 countries, we identify 10 new must-have capabilities and 10 emerging differentiators.
This session outlines our latest "What's Next In Mobile Banking" research, including data, examples, insights, and best practices. We also discuss how digital banking leaders and their teams can prioritize which initiatives will have the most impact on their customers' experiences and their own business outcomes.
Key takeaways:
- Hear which mobile banking features customers most value.
- Learn about the 10 offerings that are becoming table stakes in digital banking.
- Identify emerging capabilities that will differentiate banking brands for specific audiences.
- Understand how "systems of exploration" can guide your organization's efforts to experiment and innovate in digital banking.
Target audience level: all levels
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