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CFM And VoC Platforms: How To Select The Right Vendor For Your Program

February 26, 2020

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  • Presented by Faith Adams


There is no one-size-fits-all when it comes to voice of the customer (VoC) vendors. Because of this, customer experience (CX) leaders must navigate a sometimes complex and confusing shopping experience to identify the best vendor to support a changing and growing VoC program. This webinar highlights what CX pros need to consider before going shopping for a CX technology — and highlights key considerations to make when evaluating vendors.  

Key takeaways:

  • There is no one-size-fits-all when it comes to VoC vendors.
  • Having a clear objective and strategy is crucial to vendor selection. 
  • Services play a crucial role in VoC program success — and play an often undervalued role during the sales cycle.

Target audience level: beginner and intermediate

Vendors mentioned: Clarabridge, Concentrix, Confirmit, InMoment, MaritzCX, Medallia, NICE, Qualtrics, SMG, Verint, and others.

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