Save or Share this Report

For CMOs

WEBINAR: How To Prioritize Mobile And New Tech For Marketers In 2018

April 12, 2018

Primary author headshot


This webinar helps CMOs and Marketers prioritize the right mobile technologies and navigate the hype on emerging technologies like artificial intelligence (AI), chatbots, intelligent agents, augmented reality (AR), and virtual reality (VR).

Key takeaways:

  • Anticipate how quickly new technologies like AR/VR and conversational interfaces will scale.
  • Learn from best practices among B2C brands implementing these new technologies.
  • Understand what it takes to truly fix mobile basics.
  • Decide on how to prioritize new technologies and marketing innovation.


Vendors mentioned: Adobe, Amazon, Apple, Google, Facebook, Microsoft, Salesforce, Snap

Get Access

Already a Client?

Log in to access this webinar.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer.
Contact us to learn more.

Purchase Webinar

Price: $ 300.00(USD)


Webinar FAQs

See the Webinar FAQs for answers to technical and other Webinar questions.