Daryl Wright
Principal Analyst
Daryl has worked in regional and global B2B marketing leadership roles across technology and professional/financial services organizations for the past 25 years. He has a broad range of marketing expertise across marketing strategy, demand generation, digital and e-commerce, portfolio marketing, and marketing operations. He has a particular interest in the marketing of enterprise software, fintech, and professional and financial services products and businesses. His primary focus is demand and account-based marketing (ABM) research.
