ON-DEMAND Peer Discussions

Top B2C CMO Priorities For 2025

Original Broadcast Date:Mar 11th, 2025
Follow analyst
Mike ProulxVP, Research Director
Follow analyst
Jen SanningVP, CMO Executive Partner
Follow analyst
Eric EpsteinVP, Executive Partner
Email
LinkedIn
X (formerly Twitter)

Log in to watch this webinar

Client log in

Welcome back. Log in to your account to continue.


Become a client

Become a client today for these benefits:

  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.


Purchase this webinar

This webinar is available for purchase ($300).

Description

Focus is the name of the CMO game. What areas are your marketing peers prioritizing in 2025? What is the game plan to create value for consumers and the business?


Join Jen Sanning, VP and CMO executive partner; Eric Epstein, VP and CMO executive partner; and Mike Proulx, VP and research director for this interactive discussion with other B2C marketing leaders on the top priorities for CMOs in 2025. This peer discussion is an opportunity to share and learn from each other. Please bring your biggest areas of opportunity in 2025 to share with the group.


Peer discussions are available exclusively to Forrester Decisions VIP Leaders and Leader license holders for their own participation. 

Technical information

You'll receive an email with dialing and Webex instructions prior to the Webinar.

Webinar FAQs

See the Webinar FAQs for answers to technical and other Webinar questions.