Brandon Purcell,

Brandon Purcell

VP, Principal Analyst

Brandon serves customer insights professionals, covering customer analytics and artificial intelligence. His work helps organizations derive meaningful insights from customer data to attract and retain customers, increase customer loyalty and profitability, and inform product development and service delivery. His research agenda also includes artificial intelligence strategy with a specific focus on responsible and ethical AI.

Ten More Top Emerging Technologies In 2025
Outside your subscription
Trend Report
June 4th, 2025
21 min read

Explore 10 more emerging technologies to understand their impact and benefits potential in the short, medium, and long term.

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Planned Research

What research can you expect from Forrester in the next 12 months? Updated biweekly, our publishing plan will keep you current with market and technology trends. Use the link below to download a list of our upcoming research.

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