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Future fit leaders successfully navigate today’s increasing and accelerating uncertainty by leading their teams to be adaptive, creative, and resilient.
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Have you ever encountered tall poppy syndrome? It’s a social phenomenon that occurs when talented individuals are resented or criticized because their achievements elevate them above their peers. This harmful mindset stifles team growth, damages morale, and creates a culture of mediocrity and conformity.
Overcoming tall poppy syndrome requires extraordinary operations leaders to effectively navigate challenges and drive success while creating a positive and productive environment.
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Target audience level: all levels
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Future fit leaders successfully navigate today’s increasing and accelerating uncertainty by leading their teams to be adaptive, creative, and resilient.
Managers must maximize two key drivers to increase the effectiveness of their coaching and include more coaching in their team interactions.
Use this report to guide you through an assessment of a new team or a significantly reorganized team to ensure you are set up for success.
In this report, we outline a revenue operations leader’s key activities for the first 90 days in the role and reference relevant Forrester research to ease the transition.
In this report, we outline a sales operations leader’s key activities for the first 90 days in the role, and reference relevant Forrester research to ease the transition.
In this report, we outline a marketing operations leader’s key activities for the first 90 days in the role and reference relevant Forrester research to ease the transition.
In this report, we outline the activities that channel operations leaders must complete during their first 90 days in the role and reference relevant Forrester’s research to ease the transition.
This webinar was originally scheduled for July 15thDon't miss out on this encore of a standing-room-only Forrester B2B NA Summit session! Due to overwhelming demand, we are hosting a special webinar to share the inspiring stories of Palo Alto Networks, Siemens, and Zendesk, all of which are actively transforming their revenue processes. As organizations prioritize revenue process transformation in 2024, many are seeking guidance on how to actually make this change, as well as validation that this change will deliver results. Key takeaways:Learn how the panel sold the vision of the change to their executives.Discover the biggest process and technical changes they overcame.Understand the actual (or expected) results from this change.Target audience level: intermediate
Today’s consumers gravitate toward brands that offer convenience, simplicity, and personalization, yet digital leaders continue to invest in brand-centric digital experiences that force consumers to carry out individual tasks. Our latest report, Grow Faster With Outcome-Based Digital Experiences, will help you understand the “always-on” opportunities and the intersection of tech evolution in APIs, data, and AI.Key takeaways: Understand the intersection of the always-on opportunity and genAI-powered innovations.Learn the formula for growth through outcome-based digital experience ecosystems.Discover how to position your business to gain competitive advantage with AI and data in digital ecosystems.Target audience level: all levels
High-performance IT is the pursuit of continuously improving business results through technology. While it won’t look the same in every organization, we’ve identified four common IT styles to help technology leaders craft and communicate the portfolio of capabilities that best meets the business’s current priorities or fulfills the needs of a specific initiative. In this webinar, we delve deeper into each high-performance IT style. Learn how to activate the technology, people, and security capabilities needed in each of the IT styles to enable, cocreate, amplify, and transform business success.Key takeaways: Understand the key characteristics of each high-performance IT style: enabling business success, cocreating new products for faster growth, amplifying impact by optimizing business outcomes at scale, and transforming to power breakthrough tech-led business.Understand the technologies, skills, and practices underpinning the core capabilities of each IT style.Learn how to extend IT capabilities within each style using emerging technologies.Master the unique security considerations for each style.Target audience level: beginner and intermediate
In this webinar, we discuss key findings and recommendations from our latest application security research.Key takeaways:Learn about key trends in application security attacks, leadership priorities, and budgets.Discover which application security technologies are at the top of the list for adoption in the coming year.Explore steps you can take to level up your application security program.Target audience level: all levels
Sixty-four percent of organizations store and process between 100 TB and 5 PB of data, and 58% of that data is unstructured. Yet only 16% of organizations report processing unstructured data as one of their top data or analytics initiatives. In this webinar, we look at research from “The Forrester Wave: Document Mining And Analytics Platform, Q2 2024” and “The Forrester Wave: Text Mining And Analytics Platform, Q2 2024.” Join us to learn how Forrester researches this important market segment, including its key technologies and leading vendors.Key takeaways:Understand the differences between document mining, text mining, and analytics technologies and their vendors.Learn where ML and generative AI are adding value to document and text mining and analytics and where knowledge-based technologies are still a better fit.Discover three actionable recommendations to help you jumpstart your document mining, text mining, and analytics initiatives.Target audience level: all levelsVendors: AWS, Automation Anywhere, EdgeVerve, Expert.ai, Google, Hyperscience, IBM, InMoment, Medallia, Microsoft, OpenText, Qualtrics, Rossum, SAS, Sprinklr, SS&C Blue Prism, UiPath, Verint, Workfusion
Content planning is one of the most significant elements of campaign design. But, in many cases, expectations about availability, cost, initial use, and subsequent reuse are not accurately factored into campaign plans, making it hard to measure campaign effectiveness and ROI. Join Forrester analysts and campaign gurus Phyllis Davidson and Craig Moore as they discuss techniques to strategically plan and implement content in campaigns. They cover ways to make the most out of your core content and how to account for costs in ways that stretch your dollar and reach more buyers.Key takeaways:Learn how to augment current content measurement reporting.Discover a step-by-step technique that can bypass common technology limitations.Target audience level: intermediate