Technology & Innovation EMEA

November 17 – 18, 2021  |  Live Virtual Experience

Early Access

Nov 15
  • 12:00 pm – 4:00 pm CETOnDemand Sessions
  • 12:00 pm – 4:00 pm CETSpotlight Sessions

Early Access

Nov 16
  • 12:00 pm – 4:00 pm CETOnDemand Dessions
  • 12:00 pm – 4:00 pm CETSpotlight Sessions

Wednesday

Nov 17
  • 11:00 am – 11:40 am CETOpening Remarks & Keynote Session
  • 11:45 am – 12:05 pm CETBreakout Sessions
  • 12:10 pm – 12:30 pm CETCase Study Sessions
  • 12:30 pm – 12:50 pm CETMarketplace Break & Networking
  • 12:50 pm – 1:10 pm CETBreakout Sessions
  • 1:15 pm – 1:35 pm CETCase Study Sessions
  • 1:40 pm – 2:00 pm CETBreakout Sessions
  • 2:00 pm – 2:20 pm CETMarketplace Break & Networking
  • 2:20 pm – 2:50 pm CETKeynote Sessions
  • 2:50 pm – 3:20 pm CETGuest Performer

Thursday

Nov 18
  • 11:00 am – 11:30 am CETKeynote Session
  • 11:35 am – 11:55 am CETBreakout Sessions
  • 12:00 pm – 12:20 pm CETCase Study Sessions
  • 12:20 pm – 12:40 pm CETMarketplace Break & Networking
  • 12:40 pm – 1:00 pm CETBreakout Sessions
  • 1:05 pm – 1:25 pm CETCase Study Sessions
  • 1:30 pm – 1:50 pm CETBreakout Sessions
  • 1:50 pm – 2:10 pm CETMarketplace Break & Networking
  • 2:10 pm – 3:20 pm CETKeynote Sessions
  • 3:20 pm – 3:25 pm CETClosing Remarks

Early Access Nov 15

12:00 pm – 4:00 pm CET

Overview of Early Access Day

We are granting early access to the platform on Monday, November 15 and Tuesday, November 16 to ensure that attendees are fully prepared for our live event days. At this time, you can begin to build your personalised agenda, create your profile, and watch a handful of sessions that are available for early access viewing.

Attendee Orientation

Join us for the Technology & Innovation EMEA attendee orientation. Our event program manager will take you on a tour of the platform as well as share planning and engagement tips to help you get the most out of the event!

Creativity And Consumer Empowerment Through Experimentation

We are in a moment of unprecedented experimentation. Forrester data shows that today, 53% of US consumers admit they are always open to trying out new brands, products, and experiences — a decade ago, only 39% of US online adults agreed. The growing appetite for novelty is changing the dynamics of whom consumers trust and how they buy. Rapid consumer experimentation has opened the playing field for spunky upstarts to boast new business models, lure customers into low-risk trials, and peel away at incumbents’ market share. But willingness to experiment can also morph into a state of mindless distraction where messages don’t register with consumers and the barrier for creating powerful emotional memories rises. Recorded at our recent Technology & Innovation North America event, in this session, learn about how brands that spin radically creative stories and pilot new methods of customer engagement are the beginning of what’s to come.

Speakers:
Anjali Lai, Senior Analyst, Forrester

Stop Burning Out Your Best People

Burned out people don’t have resources to be creative, but burnout is difficult to detect and correct. Our new research shows that burnout at work is not always the opposite of engagement. Some of your most engaged employees are also burning out, and you won’t know until it’s too late. Recorded at our recent Technology & Innovation North America event, we’ll show you how to identify different types of burnout and how to support employees who want to be their creative best at work.

Speakers:
, , Forrester

Start Today: A Practical Framework For Using Instant Feedback To Power Real-Time CX

Lag time in customer feedback won’t cut it. Market conditions and customer sentiments move too fast for an outdated customer feedback system that takes weeks or months to go from collection to insights. Recorded at our recent CX event, join Steve Peltzman, Forrester’s chief business technology officer and head of FeedbackNow, as he offers a practical, actionable framework for implementing real-time CX operations at your organization. Plus, get an overview of some of the technologies that can help you revolutionize your customer experiences.

Speakers:
Steven Peltzman, Chief Business Technology Officer, Forrester

Predictions 2022: What European Technology Leaders Need To Know

In 2022, Europeans can expect less volatility than in 2021, but it won’t be smooth sailing.  Companies will invest heavily in worker productivity and sustainability, Brexit’s impact will become clear as COVID-19 recedes, and Europe will scale back its dreams of sovereign clouds to focus on sensible standards for data usage and transparency.  In this session, we’ll dig into Forrester’s most critical predictions for Technology Leaders in 2022.

Speakers:
Laura Koetzle, VP, Group Director, Forrester

Spotlight Sessions

See the full list of available Spotlight Sessions here. These sessions offer exposure to leading technology providers with solutions that align to your key initiatives.

Early Access Nov 16

12:00 pm – 4:00 pm CET

Overview of Early Access Day

We are granting early access to the platform on Monday, November 15 and Tuesday, November 16 to ensure that attendees are fully prepared for our live event days. At this time, you can begin to build your personalised agenda, create your profile, and watch a handful of sessions that are available for early access viewing.

Attendee Orientation

Join us for the Technology & Innovation EMEA attendee orientation. Our event program manager will take you on a tour of the platform as well as share planning and engagement tips to help you get the most out of the event!

Creativity And Consumer Empowerment Through Experimentation

We are in a moment of unprecedented experimentation. Forrester data shows that today, 53% of US consumers admit they are always open to trying out new brands, products, and experiences — a decade ago, only 39% of US online adults agreed. The growing appetite for novelty is changing the dynamics of whom consumers trust and how they buy. Rapid consumer experimentation has opened the playing field for spunky upstarts to boast new business models, lure customers into low-risk trials, and peel away at incumbents’ market share. But willingness to experiment can also morph into a state of mindless distraction where messages don’t register with consumers and the barrier for creating powerful emotional memories rises. Recorded at our recent Technology & Innovation North America event, in this session, learn about how brands that spin radically creative stories and pilot new methods of customer engagement are the beginning of what’s to come.

Speakers:
Anjali Lai, Senior Analyst, Forrester

Stop Burning Out Your Best People

Burned out people don’t have resources to be creative, but burnout is difficult to detect and correct. Our new research shows that burnout at work is not always the opposite of engagement. Some of your most engaged employees are also burning out, and you won’t know until it’s too late. Recorded at our recent Technology & Innovation North America event, we’ll show you how to identify different types of burnout and how to support employees who want to be their creative best at work.

Speakers:
Jonathan Roberts, Analyst, Forrester

Start Today: A Practical Framework For Using Instant Feedback To Power Real-Time CX

Lag time in customer feedback won’t cut it. Market conditions and customer sentiments move too fast for an outdated customer feedback system that takes weeks or months to go from collection to insights. Recorded at our recent CX event, join Steve Peltzman, Forrester’s chief business technology officer and head of FeedbackNow, as he offers a practical, actionable framework for implementing real-time CX operations at your organization. Plus, get an overview of some of the technologies that can help you revolutionize your customer experiences.

Speakers:
Steven Peltzman, Chief Business Technology Officer, Forrester

Predictions 2022: What European Technology Leaders Need To Know

In 2022, Europeans can expect less volatility than in 2021, but it won’t be smooth sailing.  Companies will invest heavily in worker productivity and sustainability, Brexit’s impact will become clear as COVID-19 recedes, and Europe will scale back its dreams of sovereign clouds to focus on sensible standards for data usage and transparency.  In this session, we’ll dig into Forrester’s most critical predictions for Technology Leaders in 2022.

Speakers:
Laura Koetzle, VP, Group Director, Forrester

Spotlight Sessions

See the full list of available Spotlight Sessions here. These sessions offer exposure to leading technology providers with solutions that align to your key initiatives.

Wednesday Nov 17

11:00 am – 11:10 am CET

Welcome & Opening Remarks

Speakers:
Pascal Matzke, VP, Research Director, Forrester

11:10 am – 11:40 am CET

Keynote Session

Making The Most Of The Intersection Between Creativity And Technology: A Practical Guide

New and emerging technologies offer rich pickings for applied creativity. But how do you balance the benefits with the risks? And how do you maintain the creative spark while reflecting the requirements of enterprise-grade systems, within given budget parameters? In this session, emerging tech veteran Martha Bennett will share experience and research insights to address these questions; she will also share Forrester’s latest research tools that can help turn new technologies into enterprise value.

Speakers:
Martha Bennett, VP, Principal Analyst, Forrester

11:45 am – 12:05 pm CET

Breakout Sessions

Strategy
Evolve Your Culture To Drive Creativity And Innovation

In this track session, we will explain why innovation should not be restricted to the happy few and how anyone can innovate if they think of innovation as a key element of their culture and employee experience. Learn how to institutionalize a creative problem-solving process based on experimentation, in which teams and individuals explore, internalize, conceptualize, and verify new solutions using a fail-fast philosophy.

Speakers:
Thomas Husson, VP, Principal Analyst, Forrester

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Practices
Learn From The Crisis To Fuel Your Future Fit Innovation Strategy

Innovation requires creativity and action to deliver value. Crisis-driven innovation demands creativity, along with taking action under pressure and constraints in response to a significantly disruptive event or trend. Understanding the psychology of crisis-driven innovation can be a component of a more resilient future. As we have experienced through the pandemic, a crisis is like a catalyst for innovation, causing barriers that once took years to overcome to be resolved in a matter of days, with entrenched orthodoxies on “how things are done” getting replaced almost overnight. Learn how you can adopt crisis-driven innovation as part of your future fit tech strategy.

Speakers:
Phil Brunkard, CIO Executive Partner & Senior Analyst, Forrester

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Partners
Master A New Partner Management Protocol To Find And Manage Co-Innovation Partners

The first step in the shift to co-innovation partnering is shifting your approach to finding and managing service providers to unlock and orchestrate the value. In this session, you’ll dive into the details of choosing strategic partners though a different lens, structuring the right alignment, and managing the process to achieve creative success.

Speakers:
Chad Routh, Principal Analyst, Forrester
Fiona Mark, Principal Analyst, Forrester

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12:10 pm – 12:30 pm CET

Case Study Sessions

HCL Volt MX: How Low Code Transforms the Energy & Utilities Industry

Over the past year, the energy industry witnessed a drastic change in consumption patterns and had to confront the fact that it was not digitally prepared for the global pandemic. Digital-forward energy organizations turned to low code and mobile innovation to handle field management, customer engagement, digital operations and more, in the new normal. This session covers how this industry adapted using low code and what you can do to prepare yours for the future.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Prakash Menon, HCL Energy & Utility Industry Principal, HCL
Andrew Manby, Head of Product Management, HCL Digital Solutions at HCL Software

McKinsey Digital: How to make tech talent thrive based on a real-life story

Attracting, retaining and developing tech talent is more crucial than ever. Fibabanka has succeeded in doing so and will share insights and learnings on how to tackle the tech talent challenge holistically from eyes of a digital attacker bank.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Serdar Yılmaz, COO, Fibabanka
Nihal Dindar Akın, Associate Partner, McKinsey & Company

Nutanix: How FSB Technology bet big with Nutanix and won

Find out how FSB Technology took back control of Its IT with Nutanix hyperconverged infrastructure and AHV hypervisor. Andrew Jobson (Head of IT at FSB Technology) and Jake Tame (Senior Systems Engineer at Nutanix) discuss the key requirements FSB had in supporting their sports betting and e-gaming business and why Nutanix was the perfect answer.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Andrew Jobson, Head of IT, FSB Technology
Jake Tame, Senior Systems Engineer, Nutanix

12:30 pm – 12:50 pm CET

Marketplace Break & Networking

AfterWords

Ever wanted the chance to go backstage and be a part of the conversations that go on in the Green Room? Well now is your time! 

In these sessions, delegates will have the opportunity to engage with our Forrester keynoters and delve deeper into the frameworks and thought-leadership just revealed in their presentations. 

Drop-In Discussions

In these sessions, delegates will have the opportunity to engage with our Forrester analysts and delve deeper into the frameworks and thought-leadership revealed in their sessions.  

Come with your questions or join as a listener, for this analyst-led, low-pressure group format that enables conversations, networking and engagement on popular technology and innovation topics. You won’t want to miss it!

Sustaining Creativity And Innovation Post-pandemic

This drop-in session examines what your peers are doing to keep the innovation momentum in the “new normal”. We’ll discuss what the current challenges in ideation and innovation are, how organizations are balancing innovation efforts with daily operations and consider how you can use leadership, culture, and technology to deliver tangible innovation outcomes. 

Speakers:
Bernhard Schaffrik, Principal Analyst, Forrester

12:50 pm – 1:10 pm CET

Breakout Sessions

Practices
Experiment Then Scale — Lessons From The World Of Manufacturing

Asset-intensive industries like manufacturing are changing, adopting new technologies including the internet of things (IoT), additive manufacturing (or 3D printing), and augmented reality (AR), and transforming their workforce and their business in the process. But how do these technologies expand beyond the innovation team out into the mainstream workforce? Drawing on examples from firms’ adoption of AR and 3D printing, we highlight lessons that will be broadly applicable to other industries and technologies.

Speakers:
Paul Miller, Principal Analyst, Forrester

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Platforms
Design Your Enterprise Applications Strategy For Creativity And Speed

Modern enterprise applications must be flexible, AI-infused, and able to deliver great human experiences. Leading approaches facilitate consumption of both vendor-delivered innovation and your own innovation. This session will overview the key components of a winning, modern enterprise application strategy and key tips for achieving great outcomes.

Speakers:
Duncan Jones, Vice President, Principal Analyst, Forrester

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People
Anywhere-work: Driving Creativity In The New World Of Hybrid Work

Most companies will embrace some type of hybrid work. And most will struggle to make it happen, not because it’s the wrong strategy but because the coordination required across technology, operations, HR, and management will strain the unprepared. Overcome the risks of anywhere work so you can seize the strategic benefits of anywhere work; we’ll show you how.

Speakers:
Dan Bieler, Principal Analyst, Forrester

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1:15 pm – 1:35 pm CET

Case Study Sessions

A TBM Journey – Apptio in conversation with EDF Energy

Technology Business Management is a value management framework for decision making by CIOs, CTOs, CFO, and the team. TBM defines the tools, processes, data, and people needed to manage the business of technology. In this Q&A session, the EDF Energy team responsible for Technology Business Management shares the benefits of implementing TBM and Apptio and how they’ve invested in data quality and improved business partner relationships by focusing on empowerment, accuracy, defensibility, and transparency.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Mark Constable, Lead Corporate Business Partner - Finance, EDF Energy
Georgina Greenwood, Interim Commercial Manager, EDF Energy
Nick Harvey, Head of Nuclear IT Services, EDF Energy
Rachel Thomas, Finance Analyst, EDF Energy
Dan Wilson, Principal – Life Cycles IT, EDF Energy

Google Chrome OS: Welcome to the era of flexibility: Why agility is the key to getting ahead

There is no doubt that the workplace has undergone an unprecedented transformation in the last few years. As IT leaders prepare for what’s next, it’s key that they are strategic in determining which technology best supports their workforce and keeps them secure and productive. Hear from the Chrome Enterprise team on workplace trends, how to keep your competitive edge and how leaning into solutions that provide flexibility and agility will future proof your business.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Lyndon Fraser, Chrome Enterprise Specialist, Google

VMware: Best Practices for a Successful Cloud CoE

The biggest challenges of scaling a cloud environment involve aligning people and processes to manage the organization-wide impact on financial management, operations, and security and compliance. Many organizations establish a cross-functional team of stakeholders responsible for addressing these challenges, often referred to as a Cloud Center of Excellence. In this session, we will discuss how to align the Cloud CoE with core objectives, priorities, and KPIs to track progress.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Joost De Geus, Senior Manager, Systems Engineering, VMware

1:40 pm – 2:00 pm CET

Breakout Sessions

Practices
How To Become A Future-Fit Tech Leader To Drive Creativity And Innovation

The pandemic stimulated creativity and innovation overnight. What did innovation leaders do differently during a time of so much uncertainty? How did these companies manage to stay close to their customers? How could they spark their employees’ creativity? In this session, we will answer these questions and will introduce Forrester’s innovation framework that lets companies of any size, industry, and innovation maturity adopt a sustainable and outcome-driven innovation approach.

Speakers:
Bernhard Schaffrik, Principal Analyst, Forrester

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Partners
Meet Your New Service Provider Partnership Ecosystem

Creative success and strategic partnering means looking at the traditional service categories through a new lens and seeking creative help in all its forms from providers you may not be working with today: product engineering, agency services, SaaS professional services, and more. In this session, you will meet some of the newer providers and see old partners with different eyes to see how your needs for creativity are mirrored in their evolving offerings and approaches.

Speakers:
Pascal Matzke, VP, Research Director, Forrester

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People
Fireside Chat: Sparking Creativity And Innovation With Diversity And Inclusion

For organizations to thrive and survive in a variable, uncertain, complex, and ambiguous world, we need organizations that are dynamically adaptive to trends and opportunities but are also able to distinguish themselves in customers’ eyes. One of the biggest enablers of our ability to adapt and innovate is empowering inclusiveness of different and creative thinking, which thrives on diversity and is stifled by conformity. Tune into this session to hear about how Lloyds Bank  has made this part of their design and the benefits reaped.

Speakers:
Ash Mukherjee, Solution Partner, Forrester
Jemma Waters, Head of Responsible Transformation, Lloyds Bank Group

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2:00 pm – 2:20 pm CET

Marketplace Break & Networking

Drop-In Discussions

Ever wanted the chance to go backstage and be a part of the conversations that go on in the Green Room? Well now is your time! In these sessions, delegates will have the opportunity to engage with our Forrester analysts and delve deeper into the frameworks and thought-leadership revealed in their sessions.  

Come with your questions or join as a listener, for this analyst-led, low-pressure group format that enables conversations, networking and engagement on popular technology and innovation topics. You won’t want to miss it!

Outcome-based Contracts

Join this drop-in discussion to share your experience of outcome-based elements in technology services contracts with your peers.  What are the keys to using such contracts to drive better business results?

Speakers:
Duncan Jones, Vice President, Principal Analyst, Forrester

2:20 pm – 2:50 pm CET

Keynote Session

Unleash Creativity With AI At Scale

As enterprise technology leaders face the new and growing challenges of digital acceleration, the focus for them is becoming creative in how they work. There are many ways to infuse creativity in an organization, and AI is one — possibly the only one. In fact, leading organizations show that, as AI gets scaled throughout the organization, so, too, does creativity, improving the scale of performance in both people and outcomes. In this keynote, we will be sharing the results of our ongoing research on how leading organizations are augmenting employees, teams, and business models with creativity that makes a true impact. We will also share their challenges, how to overcome them, and the true business impact of AI-led creativity.

Speakers:
Diego Lo Giudice, VP, Principal Analyst, Forrester

2:50 pm – 3:20 pm CET

Featured Performer: Leona Lewis

Singer, songwriter, actress and activist

British global singing sensation Leona Lewis has sold over 35 million records worldwide. The singer-songwriter — who is also an actress and philanthropist — reached number one in over 35 countries with her hit single “Bleeding Love.” A vocal powerhouse who is renowned for her vocal range and ability, Lewis is a three-time Grammy Award nominee, seven-time Brit Award nominee, and an MTV Video Music Award and World Music Award winner and has been nominated for the MTV Europe Music Awards and Billboard Music Awards. Lewis became the first British female solo artist to top the US Billboard 200 album chart in more than 20 years with her debut album “Spirit.” Alongside her impressive music career, Leona is an extremely passionate humanitarian and animal rights activist working with organisations such as The Prince’s Trust, RED, MTV Staying Alive, Teenage Cancer Trust, Sports Relief, World Wildlife Fund, The Humane Society, World Animal Protection, and the sanctuary she runs: Hopefield Animal Sanctuary. 2016 saw Leona nominated for a CMT Music Award and recognised with the Music Pioneer Award at the United Nations’ Women’s Entrepreneurship Day. She made her Broadway debut in Andrew Lloyd Webber’s “Cats,” playing the highly prestigious role of Grizabella and performing the world-famous song “Memory.” In 2018, Leona joined up with Calum Scott on “You Are The Reason.” The song is certified Gold in the US with over 377 million video views and 110 million streams. Leona’s first regular role in a TV series came in 2019 with Sony Crackle in the 50 Cent-executive-produced “The Oath,” filmed in Puerto Rico. In the same year, Leona reunited with superstar songwriter-producer Ryan Tedder, reaching number one on the US Latin pop and Latin digital song sales charts with “Solo Quiero (Somebody To Love),” featuring Juan Magán and Cali Y El Dandee. Leona was recently announced as patron of Hackney Empire and is currently back in the studio recording.

Thursday Nov 18

11:00 am – 11:30 am CET

Keynote Session

Make Your People Key To Creativity

Creativity is the human resource that will differentiate your offerings. Processes, technologies, and policies cannot achieve creativity. But they can support your people as they creatively solve problems, innovate, and collaborate. New data shows what is standing in the way of greater creativity at work; this session will explain how creativity as a human resource requires a comprehensive review of your workforce strategy. We’ll guide you to listen to employees, invest in their development, and equip them with the intelligent technologies necessary to do their current jobs and invent the jobs you need in the future of work.

Speakers:
Dan Bieler, Principal Analyst, Forrester
Paul Miller, Principal Analyst, Forrester

11:35 am – 11:55 am CET

Breakout Sessions

Strategy
Effectiveness Is The New Metric For Growth

For at least 60 years, efficiency improvements have been one of the major sources of business value from technology. Improved efficiency in processes and activities translates into improved productivity and thus lower costs and higher profit margins. But improving efficiency and productivity is not the only — or even the best — way that technology delivers business value in a world of trust built on experiences. It’s time to focus on how technology achieves better outcomes by focusing less on reducing waste in inputs and avoiding waste in outcomes to drive future growth.

Speakers:
Chad Routh, Principal Analyst, Forrester

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Platforms
Fireside Chat: Banking Applications Ecosystems Made Real

Picturesque landscapes of intermingled, vintage applications and databases are still the daily reality for many financial institutions, a reality that doesn’t allow them to innovate quickly, if at all. Banking application ecosystems can help banks become more digital more rapidly. We’ll offer a short introduction to banking application ecosystems, explain some key strategic ideas, and discuss how our guest speaker moved from idea to business value.

Speakers:
Jost Hoppermann, Vice President, Principal Analyst, Forrester
Steve Britain, Chief Operating Officer, Monument Bank

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Partners
Panel: How To Make Co-Innovation Work

Co-Innovation becomes a multi-stakeholder affair. In this session you will learn from other technology leaders how to use this more value-aligned approach to service provider engagement. You will hear how they structured the approach and service provider relationship to maximize the impact and improve the flow of creativity into the program.

Speakers:
Stephane Roger, Executive Partner, CIO Executive Program, Forrester
Heimo Nordberg, Director of Customer Experience, Sales, Product and Innovation, ITSV
Andreas Geiss, SVP & GM, Siemens, Siemens

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12:00 pm – 12:20 pm CET

Case Study Sessions

BMC: AI SM: Deliver Agile Service Experiences to Speed Innovation at Ericsson

As technology takes on a larger role in delivering products and services for many enterprises, IT and business organizations need to adapt and evolve. Traditional boundaries between ITSM and ITOM practices and even non-IT service teams need to be torn down to enable a higher speed of innovation, better customer experiences and flawless service delivery, ultimately improving business outcomes. Join us Martin Johansson, strategic product manager at Ericsson, to learn how Ericsson has evolved and re-invented its Enterprise Service Management practices, leveraging platform thinking, convergence of Service Management and Operations, and using AI and automation technology.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Martin Johansson, Strategic Product Manager, IT Service Management, Ericsson
David Schmidt, Director of Digital Service and Operations Marketing, BMC

Papyrus Software: Transforming Customer Services to a modern, multichannel workflow solution

Utmost Life and Pensions transformed their customer service process to respond on digital and physical channels with a high-quality consistent customer experience. All incoming requests are routed in real-time to the right team. The business users are empowered to manage customer cases with adaptive processes, manage business rules and create customer-centric policies. This scalable solution cuts production cost substantially and migrates the existing 20 Mio. image-policies from two systems to one efficient corporate-wide workflow solution.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Robert Browne, Senior Manager Project Quality Assurance, Papyrus Software

WEBCON: Mass Producing Applications for LPP’s Retail Business

As you’d expect, the largest clothing retailer in CEE has a big appetite for business applications. A single-purpose software strategy would be time-consuming and costly. LOB systems, by design, value stability over agility. The answer turned out to be bespoke solutions built on a low-code platform. The key was the platform’s optimization for manageability and continuous improvement, or what LPP calls “time-to-business.” Discover how Silky Coders software house leverages WEBCON BPS to make it happen.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Michał Łunkiewicz, Head of Projects & Implementations, Silky Coders (powered by LPP)
Dariusz Bukowski, Business Analyst, Silky Coders (powered by LPP)
Marta Deyk, Junior Business Systems Analyst, Silky Coders (powered by LPP)

12:20 pm – 12:40 pm CET

Marketplace Break & Networking

AfterWords

Ever wanted the chance to go backstage and be a part of the conversations that go on in the Green Room? Well now is your time! 

In these sessions, delegates will have the opportunity to engage with our Forrester keynoters and delve deeper into the frameworks and thought-leadership just revealed in their presentations. 

Make Your People Key To Creativity

Speakers:
Dan Bieler, Principal Analyst, Forrester
Paul Miller, Principal Analyst, Forrester

12:40 pm – 1:00 pm CET

Breakout Sessions

Strategy
Panel: Best Practices For Unleashing Creativity

It’s easy to see creativity as the exclusive domain of “creatives” who often feel at odds with their technology peers. Educational background, job role and management culture can all lead employees to believe that creativity has no place in their work. Yet creativity helps solve problems, innovate new solutions, motivate teams and brings purpose to work. In this panel discussion we’ll bring together speakers from “creative” roles and non-traditional industries to debate how technology fosters creativity, how you can encourage creativity in any role and how creativity translates into business results.

Speakers:
Martin Gill, VP, Research Director, Forrester
Nigel Kershaw, Design Director, Wushu Studios
Antony Mayfield, CEO, Brilliant Noise

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Practices
Lead And Innovate With Practices

As companies strive to become customer obsessed, they find that longstanding processes are slow and unwieldy. Leaders realize that they need to create new practices that support the cross-enterprise collaboration necessary to deliver value to their customers and business ecosystem at a much faster pace. In this session we will outline our observations and recommendations of what’s needed to develop new customer-obsessed planning and delivery practices.

Speakers:
Pascal Matzke, VP, Research Director, Forrester

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Partners
Boost Resilience: Augment Supply Workforce Creativity

We have heard for years that “it’s supply chains, not companies, that compete.” But rigid supply chain automation copes poorly with unforeseen crises. Join us to explore new technologies to augment your supply chain professionals’ experience and creativity, delivering resilient, responsive, and sustainable supply network ecosystems. You will learn about collectively anticipating fluctuations in demand and supply, as well as about collaboratively rescheduling around contingent events to achieve the best outcome for the supply network’s collective customers.

Speakers:
George Lawrie, VP, Principal Analyst, Forrester

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1:05 pm – 1:25 pm CET

Case Study Sessions

CloudBlue: How Advania are “subscribifying” their portfolio and offering customers a one-stop shop for XaaS solutions

Advania, one of the most innovative MSPs and SIs in the Nordics, is on a journey to transform their business to embrace the digital era. Supported by CloudBlue, Advania established themselves as pioneers launching a one stop shop Enterprise Marketplace offering customers SaaS, Hybrid IaaS and Workplace-as-a-Service solutions. Join this session to learn more about “traditional” to “subscriptional“ transformation.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Daniel Albertsson, Advania's Chief Digital Innovation Officer, and founder of Advania Marketplace, Advania
Kristoffer Bradqvist, Head of Advania Marketplace, Advania
Alvaro Robles, Sales Director, CloudBlue

Qualtrics: Why the Great Reset Should Make HR Smile

Explore the positive side of the Great Reset and get best practices for overhauling your listening programme for 2022. Based on key trends from Qualtrics’ new employee trends study – and Simon’s own experiences as a recent new starter – this session will inspire you to design and improve employee experiences to meet an entirely new set of expectations.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Simon Daly, EX Solution Strategy, Qualtrics

VMware: Winning in a Multi-Cloud World

Provide a breakthrough foundation for any application. You’re challenged to deliver modernised and modern applications to your organization to support the needs of the business, enabling continuous digital transformation and service delivery. We’ll discuss how to architect effectively for hybrid and multi-cloud, how to efficiently manage and operate multiple clouds without creating silos, and how to integrate your on premises infrastructure with edge and public cloud offerings to enable creativity and innovation.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Martijn Baecke, Cloud Technologist, VMware

1:30 pm – 1:50 pm CET

Breakout Sessions

Practices
Creative Use Of AI Leads To Five-Star Applications

AI is being adopted to make employees and teams more creative to build new and more engaging applications, faster and better. In this track session we will uncover how AI makes business and technology leaders more creative by unleashing new ways to increase test automation for levels of higher quality that five-star apps require. Come and find out how a leading European bank did it and what it achieved.

Speakers:
Diego Lo Giudice, VP, Principal Analyst, Forrester
Barbara Pavan, Head of Data Preparation & Automated Testing, Retail Digital Transformation, Intesa Sanpaolo

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Partners
Manage Your Strategic Partners For Co-Innovation

Leading organizations use partners for strategically important, differentiating initiatives, not merely for operational outsourcing. Unfortunately, traditional commercial models often get in the way of the co-innovation that both sides want to encourage. Outcome-based contracts can be a way to create vital value alignment with strategic partners, but they are poorly understood and hard to implement. This session will explain how to create the right environment for mutually successful co-innovation by focusing on culture and behaviors, including when and how to use outcome-based contracts.

Speakers:
Duncan Jones, Vice President, Principal Analyst, Forrester

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People
Panel: Lessons From the Ground: What The Return To Work Means For Creativity And Innovation

The pandemic forced companies to create Anywhere Work opportunities for every employee whose job could be done remotely. But the 40% of the workforce that cannot do their jobs without physical presence were tested leaving many companies scrambling to rapidly invest and, in many cases, make large bets to deliver vital products and services, while driving customer obsessed outcomes. This panel will explore the innovations in the workforce and workplace, and how we need think creatively for how work gets done in the future.

Speakers:
Phil Brunkard, CIO Executive Partner & Senior Analyst, Forrester
Dr. Nicola Millard, Principal Innovation Partner, BT
Cristina Ghetti, Head of Workforce360, Nestlé

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1:50 pm – 2:10 pm CET

Marketplace Break & Networking

AfterWords

Ever wanted the chance to go backstage and be a part of the conversations that go on in the Green Room? Well now is your time! 

In these sessions, delegates will have the opportunity to engage with our Forrester keynoters and delve deeper into the frameworks and thought-leadership just revealed in their presentations.

Unleash Creativity With AI

Speakers:
Diego Lo Giudice, VP, Principal Analyst, Forrester

Drop-In Discussions

In these sessions, delegates will have the opportunity to engage with our Forrester analysts and delve deeper into the frameworks and thought-leadership revealed in their sessions.  

Come with your questions or join as a listener, for this analyst-led, low-pressure group format that enables conversations, networking and engagement on popular technology and innovation topics. You won’t want to miss it!

Enabling A High Performing Operating Model

This drop-in session examines how your peers are designing their operating models in order to deliver high performance. We’ll discuss what the current challenges in designing an operating model are, how organizations are balancing agility, efficiency, and effectiveness, and consider how you can use leadership, governance and culture to deliver performance.

Speakers:
Fiona Mark, Principal Analyst, Forrester

2:10 pm – 2:20 pm CET

Keynote Session

Introducing Forrester’s Bold New Research Offerings

Gain insights into current and future markets. Make decisions with confidence. Accelerate progress on your most pressing priorities. Join us for a deep dive session on Forrester’s new research offerings that help you do all of these things and more.

Speakers:
Carrie Johnson, Chief Research Officer, Forrester

2:20 pm – 2:50 pm CET

Get Ready For The Future European Workplace in 2022 and Beyond

This panel focuses on the future of work in a European context. Forrester sees several factors that are influencing the future of work in a European context. Some of them include the ongoing economic uncertainty in several European regions and countries, the rapid technological changes across all industries, and supply-chain challenges affecting both demand and supply of European consumers and vendors. All of these issues are disrupting and shaping work environments.

Most of the trends we see today have been around for a while – but have been accelerated and boosted by the pandemic. There will be many challenges like job eliminations, ongoing skills shortages, and challenging employment conditions in several European regions for many years to come. But there are many positive indications for the European job market overall – above all that it will become more dynamic. Employees are demanding greater flexibility at work, employee experience initiatives are growing in importance, and technologies are supporting more dynamic work conditions. This panel discusses the main dynamics shaping the future of work in Europe. It aims to help policymakers and technology and business leaders to shape and develop their talent and workforce strategies for 2022 and beyond.

Please note, by viewing this sponsor’s session you will be included in the sponsor’s session lead report.

Speakers:
Dan Bieler, Principal Analyst, Forrester
Tarik Faouzi, Senior Vice President, CloudBlue
Anna Wiesinger, Partner, McKinsey

2:50 pm – 3:20 pm CET

Keynote Session

Driving Creativity Through Sustainable Innovation

The pandemic stimulated creativity and innovation overnight. What did innovation leaders do differently during a time of so much uncertainty? How did these companies manage to stay close to their customers? How could they spark their employees’ creativity? We will answer these questions in the session and will provide guidance about how to apply the learnings from the crisis in your company, independent of size, industry, and innovation maturity.

Speakers:
Bernhard Schaffrik, Principal Analyst, Forrester

3:20 pm – 3:25 pm CET

Closing Remarks

Download Agenda

Times are subject to change.

Technology & Innovation EMEA · November 17 – 18, 2021 · Live Virtual Experience

Use discount code 2FORR1TIEMEA21 to take advantage of our team discount – receive 2 tickets for the price of 1 in one transaction.