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Bold Starts: Wednesday
Oct 11- 5:30 pm – 6:30 pm BST Welcome Reception
Thursday
Oct 12- 8:30 am – 9:30 am BST Registration and Breakfast
- 9:30 am – 10:45 am BST Opening Remarks & Mainstage Sessions
- 10:45 am – 11:25 am BST Marketplace Break, Coffee Chats & Forrester Women's Leadership
- 11:25 am – 12:30 pm BST Tracks & Case Study Sessions
- 12:30 pm – 1:30 pm BST Lunch & Marketplace
- 1:30 pm – 3:10 pm BST Tracks & Case Study Sessions
- 2:40 pm – 3:50 pm BST Learn-A-Skills Workshop
- 3:10 pm – 3:50 pm BST Marketplace Break & Coffee Chats
- 3:50 pm – 5:25 pm BST Mainstage Sessions
- 5:25 pm – 6:30 pm BST Reception
Friday
Oct 13- 8:30 am – 9:30 am BST Breakfast
- 9:30 am – 10:40 am BST Mainstage Sessions
- 10:40 am – 11:20 am BST Marketplace Break & Coffee Chats
- 11:20 am – 12:25 pm BST Tracks & Case Study Sessions
- 12:25 pm – 1:30 pm BST Lunch & Networking Discussions
- 1:00 pm – 2:00 pm BST Learn-A-Skill Workshop
- 1:30 pm – 2:00 pm BST Tracks
- 2:10 pm – 2:45 pm BST Mainstage Sessions
Bold Starts: Wednesday Oct 11
Welcome Reception (In-Person Only)
Join us for refreshments and light appetizers. All registered attendees are welcome.
Thursday Oct 12
General Breakfast
Welcome & Opening Remarks
Speakers:
Pascal Matzke, VP, Research Director, Forrester
Keynote: What Customers Value
Tech executives who want to center their strategies on customer value must start by acknowledging that their organization cannot “deliver” value to customers. No one can — that’s not how value works. Instead, tech executives must work with stakeholders in their organization to embrace customers’ value networks — the array of people and organizations customers work with to pursue a goal. Their role is to develop technology strategies that enable their organization to earn a place in customers’ value networks and to facilitate value creation through customer-centric technology ecosystems.
In this session, tech executives will learn:
- What value for customers is and why no organization can “deliver” it.
- How to help their organization earn a place in customers’ value networks and facilitate value creation across those networks.
Speakers:
Maxie Schmidt, VP, Principal Analyst, Forrester
Keynote: From Ego-System To Ecosystem: Accelerate Business Impact Through Openness And Collaboration
Modern technologies and open innovation have offered Siemens the opportunity to shift from just selling industrial products to engaging with partners, clients and employees for sustainable value creation.
In this session you will learn how Siemens is leveraging a Future Fit approach:
• with practices that break internal silos and drive a culture of openness and collaboration
• with partnerships that engage a broader ecosystem to co-create new solutions
• with an open platform that help to scale and speed up the delivery of value
Speakers:
Pascal Matzke, VP, Research Director, Forrester
Bettina Rotermund, SVP, Siemens Xcelerator, Siemens
Gerhard Kress, SVP, Siemens Xcelerator Portfolio and Digital Business, Siemens
Marketplace Coffee Break & Networking (In-Person Only)
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Attend a Coffee Chat or Sponsor Spotlight to learn more about the next great solution for your team.
Attend one session:
10:50 am - 11:00 am BST | BMC: Tame Complexity with AIOPS
AIOps has emerged as the way to balance stability with speed and agility for the AI-powered technologies that manage growing data needs in volume, variety, and velocity. Hear how to use observability in complex IT environments to monitor activities in real-time, see and respond to issues before they affect the business, and free up IT personnel to focus on higher-value projects that jumpstart productivity and boost innovation capabilities with BMC.
Speakers:
Desmond Sanders, Sr Principal Solution Engineer, BMC Software
11:05 am - 11:15 am BST | Happiest Minds: Building Digital Ecosystem for Perpetuity
A platform that leverages IoT and edge-based computing with embedded AI/ML to deliver a more flexible approach to energy transition and enabling sustainability. The solution helps to monitor, control, optimise leveraging grid connected technologies to deliver autonomous buildings. The convergence and synergy of Innovation, Strategy and Next Gen tech is the fundamental to building a digital ecosystem for perpetuity. Listen, learn and share on how next gen disruptive technologies can support sustainability.
Speakers:
Phil Copperwheat, CEO, Coda Cloud
Rajiv Shah, Executive Board Member & CEO, Happiest Minds
11:00 am - 11:20 am BST | Coffee Chat: Generative AI Will Change Everything - But Not The Way You Think
Coffee Chats are informal discussions on trending topics. Feel free to bring your questions and help spark the conversation.
Speakers:
Martha Bennett, VP, Principal Analyst, Forrester
Forrester Women's Leadership: Panel: Overcoming Imposter Syndrome: Building Confidence and Mentoring Women Tech Professionals
This empowering session brings together accomplished women leaders in the tech industry who have dealt with either their own imposter syndrome or the women in their team and are dedicated to fostering a supportive community for aspiring women professionals. Come listen to personal anecdotes, practical tips, and mentorship insights, and connect with like-minded individuals.
Speakers:
Raluca Alexandru, Analyst, Forrester
Laura Koetzle, VP, Group Director, Forrester
Hitendra Wadwha, Author, Professor, Founder, Columbia Business School, Mentora Institute
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Attend one session:
Discount-Licensing: Bridging the IT Budget Gap with Preowned Software
Mick Shotton from Discount-Licensing, the specialist pre-owned Microsoft licensing reseller talks to independent SAM specialist Ian Nichols from the SAM Club on how his clients have used the pre-owned software market to generate additional renew and save money on licensing purchases.
Speakers:
Mick Shotton, , Discount-Licensing
Ian Nicholls, Director and Management Consultant, The SAM Club
IBM: Operationalizing FinOps to maximize ROI of cloud investments
As cloud spend increases, it becomes harder to track it back to business results. Organisations are accelerating IT investments, spreading workloads and applications across public and private cloud and using multiple service providers. Join us to hear how IBM Turbonomic and Apptio clients are embracing FinOps with a 360º view that helps them manage, optimise and automate technology spending decisions powered by AI to deliver real competitive advantage with faster delivery, more financial control and predictability.
Speakers:
Alec Kemp, Field CTO, EMEA, IBM Turbonomic
Greg Holmes, AVP of Solutions, EMEA, Apptio
Lunch & Marketplace
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Attend one session:
12:50 pm - 1:00 pm BST | PolyAI: Customer-Led Conversations: How Generative AI Is Upscaling Voice Automation For Experience and Insights
How is Voice AI keeping up with the speed of innovation and how can brands leverage voice to differentiate and deliver a great customer experience? Explore the technological advances that support creating and delivering customer-led voice assistants, and the value for the businesses that use them.
Speakers:
Yan Zhang, COO, PolyAI
1:05 pm - 1:15 pm BST | Verbit: Navigating Beyond the Hype: Creating Tangible Value with Tomorrow's Tech
Join us for an insightful discussion on the practical application of advanced AI. Discover how data, human-in-the-loop and customer insights converge to create real-world value beyond the hype of tomorrow’s technology.
Speakers:
Matan Barak, Director of Product Management, Verbit.ai
1:20 pm - 1:30 pm BST | Miro: Launch innovative products faster with Miro AI
Discover how the world’s most innovative companies are jumpstarting creative problem solving with Miro AI, enabling them to bring better products to market faster whilst collaborating across different locations and timezones.
By empowering your teams to expand their thinking when ideating and creating, whilst also streamlining processes, automating tedious tasks, and making data-driven decisions, see how your organisation can dream, design and build the future together.
Speakers:
Martijn Beijk, Head of EMEA Solutions Engineering, Miro
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Attend one session:
Flexera: Maximizing Savings with FinOps & IT Asset Management
This session will be a deep dive into where the existing discipline of ITAM and the (relatively) new discipline of FinOps intersect. We will illustrate that even if you have reached the “run” phase in all aspects of the FinOps Framework as it relates to your cloud infrastructure, there are still potentially significant cost savings that can be achieved by incorporating ITAM data into the FinOps process.
Speakers:
Jeremy Chaplin, Cloud Lead, Flexera
OutSystems: Inside UCL - a pathfinder for great staff experiences
An overview on how UCL is harnessing the power of our OutSystems platform to further our staff experience vision: All staff processes at UCL should be: beautifully simple, accessible and intuitive.
Speakers:
Sue Watts, Product Owner (Staff Experience), UCL University College London
Breakout Sessions
Learn-A-Skill Workshop: Practical Zero Trust Implementation
Pre-Registration is required.
Participants will get a comprehensive understanding of key Zero Trust components. Through a combination of interactive discussions, real-world case studies, and practical exercises, attendees will learn how to translate Zero Trust principles into actionable strategies within their own organizations. The workshop is geared towards security professionals beginning or in the middle of their zero trust transformation.
An agenda summary has been included below:
- Introduction to Zero Trust
- Key Components of Zero Trust
- Applying Zero Trust
Speakers:
Tope Olufon, Sr Analyst, Forrester
Paul McKay, Vice President, Research Director, Forrester
Marketplace Coffee Break & Networking (In-Person Only)
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Join a Coffee Chat for an informal chat over hot topics.
Attend one session:
3:15 pm - 3:25 pm BST | OutSystems: Powering Business Growth with High-Performance Low-Code
Off-the-shelf software doesn’t provide a competitive advantage. That’s why many IT leaders recognize that custom software is the way to drive business results. High-performance low-code helps IT executives overcome app complexity and talent shortage challenges by delivering custom, mission-critical applications in a fraction of the time through enterprise-grade capabilities.
Speakers:
Vasco Elvas, Field CTO, OutSystems
3:30 pm - 3:40 pm BST | IBM: Intelligent remediation through automation and Gen AI
IT downtime is business downtime. To minimize downtime, businesses need to scale expert knowledge across an increasingly complex set of technologies, making incident remediation a priority. When IT experiences outages, accelerating incident remediation enables organizations to achieve operational objectives of their IT Applications and Systems and reduce operational costs. Learn how expert industry knowledge can be derived from industry sources, enhanced with analysis of incidents, and customized based on the actions of your own operations teams to resolve incidents much faster. That’s the power of automation with Generative AI.
Speakers:
Chris Bailey, Distinguished Engineer for Observability and AIOps, and Instana CTO, IBM
3:20 pm - 3:40 pm BST | Coffee Chat: Don't Count On Generative AI To Cover Your Skills Gap
Coffee Chats are informal discussions on trending topics. Feel free to bring your questions and help spark the conversation.
Speakers:
Dan Bieler, Principal Analyst, Forrester
Keynote: Succeeding In The Green Market Revolution With The Power Of Technology
IT’s environmental impact, from carbon emissions to toxic waste, continues to climb each year. Tech leaders need a robust strategy for reigning in emissions and reducing waste. Beyond this basic commitment, tech leaders have an opportunity to build a sustainability roadmap that will not only see their organizations reap the benefits of operational excellence, but help them build deep trust, increase resilience, and open entirely new markets – green markets. The Green Market will be a historic business opportunity, on par with the industrial revolutions. European tech leaders have a unique moment in time to leapfrog competitors globally with the highest percentage of green consumers, robust government and private sector investment, and market changing regulatory shifts.
In this keynote, Forrester will:
- Highlight the state of IT environmental sustainability and explain how Forrester’s Tech Sustainability Framework can achieve targeted goals.
- Present Forrester’s Green Market forecast and Green Consumer Segmentation to showcase the economic opportunities in Europe and globally.
- Explain how tech leaders can power the success of their organization in this economic revolution.
Speakers:
Stephanie Balaouras, VP, Group Director, Forrester
Claudio Balbo, Senior Director, Head of Architecture and Methodologies, Intesa Sanpaolo
Keynote: Fact Vs. Fiction: When Should You Invest In The Next Shiny Thing?
ChatGPT smashed records earlier this year when it reached 100 million users within a couple of months. And while it won’t live up to the hype, generative AI clearly has a place in the enterprise technology portfolio. The same applies to a number of other emerging technologies — some clearly over-hyped (e.g., the metaverse), some almost sneaking in under the radar (e.g. edge intelligence).
In this presentation, we will share:
- The current state of the latest emerging technologies, and what this means for enterprises.
- Key lessons we can learn from the early adopters of those technologies.
- How to prepare for the — potentially sudden — emergence of the Next Big Thing in technology.
Speakers:
Martha Bennett, VP, Principal Analyst, Forrester
Paul Miller, VP, Principal Analyst, Forrester
Keynote: Forrester Technology Awards 2023: Technology Strategy Impact Award
Welcome to the highly anticipated Forrester Awards, the only assessment dedicated to recognizing excellence in technology strategy that drives an obsession with customer success and business growth.
In this session, we will reward enterprises for their technology capabilities, including their ability to enable their business to be more adaptive, creative, and resilient with the help of platforms, partnerships, and practices that accelerate growth.
Speakers:
Laura Koetzle, VP, Group Director, Forrester
Emrah Gökçe Aygün, Chief Technology Officer, İşbank
Reception
Join us for a reception full of networking, fun, food, and refreshments.
Friday Oct 13
General Breakfast
Welcome Back & Keynote: Sustainable Growth: Technology and Gen Z Will Get Us Back To The Future
We must abandon economic growth opportunities that are not sustainable, that further damage the planet. Sustainable growth is possible, which is what we’ll explore in this session. The magic potion for sustainable growth is made up of applying technology, a silo breaker mentality, and a cradle-to-cradle mindset. In this session,
- We’ll share inspiring examples of sustainable growth that brings together great technology, human creativity, and collaboration.
- We explain why and how tech leaders should welcome Gen Z as silo breakers and sustainability proponents who are reinventing the economic growth of the future.
Speakers:
Pascal Matzke, VP, Research Director, Forrester
Bernhard Schaffrik, Principal Analyst, Forrester
Kaisa Suutari, Director, Innovation Services, Stora Enso
Keynote: The Next Generation Of Modern Software Development Is Here: Embrace It Or Die
Businesses that stride to embrace software technology at the core are the ones that succeed in making the leap to transforming themselves into true digital businesses able to reap the associated benefits of pace with economies of scale and agility. Yes, that means they build, buy, or adapt tons of software to express and automate their business policies, procedures, and processes. That enables them to pivot business models quickly. But for many, change has not been fast enough. A new era of change is here, and it’s the era of TuringBots, or generative AI. This will help you build great enterprise applications more quickly and in a way that fits your ways of working whilst still being easy to change to provide a springboard to continually compete in markets that are evolving faster than ever.
You will walk away with:
- What you need to do to prepare for the arrival of TuringBots, challenges and benefits.
- Learnings from Mark Burnett, G-Research – a FinTech that is using TuringBots in the real world.
Speakers:
Diego Lo Giudice, VP, Principal Analyst, Forrester
Mark Burnett, Head of The Technology Innovation Group, G-Research
Marketplace Coffee Break & Networking (In-Person Only)
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Join a Coffee Chat for an informal chat over hot topics.
10:50 am - 11:10 am BST | Coffee Chat: IT Sustainability A Strategic Differentiator? It's Time To Take Action!
Coffee Chats are informal discussions on trending topics. Feel free to bring your questions and help spark the conversation.
Speakers:
Stephanie Balaouras, VP, Group Director, Forrester
Stéphane Vanrechem, Senior Analyst, Forrester
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Attend one session:
Ardoq: ASDA - The Role of EA in Europe's Largest Divestiture
How does an Enterprise Architect eat an elephant?
The elephant in question here is one of the largest divestiture programmes in Europe.
Join ASDA’s Senior Solutions Architecture Manager, Peter Grayley, as he shares how the team are managing the transition and taking it ‘one bite at a time’.
Attendees will learn:
- What the ‘bites’ are for the EA team and for a programme as large as this
- Who is helping with each ‘course’ and the incremental delivery
- What scaling a tech organisation from 300 to 1,000+ people looks like for EA
Join this session to understand the impact that modern EA practices can have on their organisation.
Speakers:
Peter Grayley, Senior Solutions Architecture Manager, ASDA
Unily: PEARSON – Using Your Intranet to Drive High-Performance Culture
Discover how the world’s leading learning company Pearson, is using its employee experience platform to drive growth and help employees worldwide focus and work simpler. By using Gallup’s Q12 survey to drive engagement, Pearson is building a high-performing culture where everyone can use their unique strengths and skills to make a meaningful difference for their customers.
Speakers:
Kim England, Vice President Global Employee Communications, Pearson
Kaz Hassan, Employee Experience Industry Lead, Unily
Lunch & Marketplace
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Join a Coffee Chat for an informal chat over hot topics.
1:00 pm - 1:20 pm BST | Coffee Chat: Form Projects To Digital Products: Agile Organization, Competencies, Skills And Talent
Coffee Chats are informal discussions on trending topics. Feel free to bring your questions and help spark the conversation.
Over 70% of organizations worldwide are still on an Agile journey and most for over 5 years, with mixed results. One goal of agile is to enable moving from project to products. Come and network with your Peers to share your journey pitfalls and successes.
Speakers:
Dan Bieler, Principal Analyst, Forrester
Learn-A-Skill Workshop: Plan Your Talent And Skills Strategy
Pre-registration is required.
Please join us for a small group workshop focused on core competencies to help you improve your tech talent strategic efforts. Attracting, securing and retaining talent for delivering winning customer experiences is one the most critical success factors of the day – in addition to having great products and services. New skills and capabilities are required to deliver great services and customer experiences – technical, organizational, and soft skills. Yet, every organization is facing skill gaps when tackling their broader digital transformation initiative. To exploit the emerging opportunities successfully, you must close these skill gaps in your organization, through training, external hiring, or partnerships.
In this session, participants will learn:
- Which competency areas are most critical.
- How to measure your own existing digital skills with Forrester’s Digital Competency Map.
- How to attract and retain employees.
- Where the right skill clusters are in Europe.
- How to make work in an office environment more attractive.
- How to source and use digital talent remotely – also across international borders.
- Which issues matter to drive great employee experiences.
Speakers:
William Dahlgren, Analyst, Forrester
Ash Mukherjee, Solution Partner, Forrester
Breakout Sessions
Keynote: Predictions 2024
Out with the pandemic and in with a banking crisis as we head straight into a talent-constrained recession. What was last year’s metaverse is this year’s ChatGPT — though generative AI is exponentially gaining practical momentum within the future of work, editorial, education, customer experience, mathematics, and writing code. The stage is being set for 2024. Come listen to our top technology analysts discuss the next frontier of innovation threats, advantages, and opportunities.
Speakers:
Paul McKay, Vice President, Research Director, Forrester
Martha Bennett, VP, Principal Analyst, Forrester
Diego Lo Giudice, VP, Principal Analyst, Forrester
Dario Maisto, Senior Analyst, Forrester
Madelein van der Hout, Senior Analyst, Forrester