Bold Starts: Wednesday
Oct 11- 5:30 pm – 6:30 pm BSTWelcome Reception
Thursday
Oct 12- 8:30 am – 9:30 am BSTRegistration and Breakfast
- 9:30 am – 10:45 am BSTOpening Remarks & Mainstage Sessions
- 10:45 am – 11:15 am BSTMarketplace Break
- 11:15 am – 12:20 pm BSTTracks & Case Study Sessions
- 12:20 pm – 1:20 pm BSTLunch & Marketplace
- 1:20 pm – 3:00 pm BSTTracks & Case Study Sessions
- 3:00 pm – 3:30 pm BSTMarketplace Break
- 3:30 pm – 5:00 pm BSTMainstage Sessions
- 5:00 pm – 6:00 pm BSTReception
Friday
Oct 13- 8:30 am – 9:30 am BSTBreakfast
- 9:30 am – 10:40 am BSTMainstage Sessions
- 10:40 am – 11:25 am BSTMarketplace Break
- 11:25 am – 12:30 pm BSTTracks & Case Study Sessions
- 12:30 pm – 1:30 pm BSTLunch
- 1:30 pm – 2:35 pm BSTTracks & Case Study Sessions
- 2:40 pm – 3:15 pm BSTMainstage Sessions
Bold Starts: Wednesday Oct 11
Welcome Reception (In-Person Only)
Join us for refreshments and light appetizers. All registered attendees are welcome.
Thursday Oct 12
General Breakfast
Welcome & Opening Remarks
Speakers:
Pascal Matzke, VP, Research Director, Forrester
Keynote: Technology’s Role In Driving The Customer-Obsessed Growth Engine
Tech executives who want to center their strategies on customer value must start by acknowledging that their organization cannot “deliver” value to customers. No one can — that’s not how value works. Instead, tech executives must work with stakeholders in their organization to embrace customers’ value networks — the array of people and organizations customers work with to pursue a goal. Their role is to develop technology strategies that enable their organization to earn a place in customers’ value networks and to facilitate value creation through customer-centric technology ecosystems.
In this session, tech executives will learn:
- What value for customers is and why no organization can “deliver” it.
- How to help their organization earn a place in customers’ value networks and facilitate value creation across those networks.
Speakers:
Maxie Schmidt, VP, Principal Analyst, Forrester
Guest Keynote
Marketplace Coffee Break & Networking (In-Person Only)
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Lunch & Marketplace
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Breakout Sessions
Marketplace Coffee Break & Networking (In-Person Only)
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Keynote: Succeeding In The Green Market Revolution With The Power Of Technology
IT’s environmental impact, from carbon emissions to toxic waste, continues to climb each year. Tech leaders need a robust strategy for reigning in emissions and reducing waste. Beyond this basic commitment, tech leaders have an opportunity to build a sustainability roadmap that will not only see their organizations reap the benefits of operational excellence, but help them build deep trust, increase resilience, and open entirely new markets – green markets. The Green Market will be a historic business opportunity, on par with the industrial revolutions. European tech leaders have a unique moment in time to leapfrog competitors globally with the highest percentage of green consumers, robust government and private sector investment, and market changing regulatory shifts.
In this keynote, Forrester will:
- Highlight the state of IT environmental sustainability and explain how Forrester’s Tech Sustainability Framework can achieve targeted goals.
- Present Forrester’s Green Market forecast and Green Consumer Segmentation to showcase the economic opportunities in Europe and globally.
- Explain how tech leaders can power the success of their organization in this economic revolution.
Speakers:
Stephanie Balaouras, VP, Group Director, Forrester
Keynote: Fact Vs. Fiction: When Should You Invest In The Next Shiny Thing?
ChatGPT smashed records earlier this year when it reached 100 million users within a couple of months. And while it won’t live up to the hype, generative AI clearly has a place in the enterprise technology portfolio. The same applies to a number of other emerging technologies — some clearly over-hyped (e.g., the metaverse), some almost sneaking in under the radar (e.g. edge intelligence).
In this presentation, we will share:
- The current state of the latest emerging technologies, and what this means for enterprises.
- Key lessons we can learn from the early adopters of those technologies.
- How to prepare for the — potentially sudden — emergence of the Next Big Thing in technology.
Speakers:
Martha Bennett, VP, Principal Analyst, Forrester
Paul Miller, VP, Principal Analyst, Forrester
Keynote: Forrester Technology Awards 2023: Technology Strategy Impact Award
Welcome to the highly anticipated Forrester Awards, the only assessment dedicated to recognizing excellence in technology strategy that drives an obsession with customer success and business growth.
In this session, we will reward enterprises for their technology capabilities, including their ability to enable their business to be more adaptive, creative, and resilient with the help of platforms, partnerships, and practices that accelerate growth.
Speakers:
Laura Koetzle, VP, Group Director, Forrester
Closing Remarks
Speakers:
Pascal Matzke, VP, Research Director, Forrester
Reception
Join us for a reception full of networking, fun, food, and refreshments.
Friday Oct 13
General Breakfast
Welcome Back & Keynote: Sustainable Growth: Technology and Gen Z Will Get Us Back To The Future
We must abandon economic growth opportunities that are not sustainable, that further damage the planet. Sustainable growth is possible, which is what we’ll explore in this session. The magic potion for sustainable growth is made up of applying technology, a silo breaker mentality, and a cradle-to-cradle mindset. In this session,
- We’ll share inspiring examples of sustainable growth that brings together great technology, human creativity, and collaboration.
- We explain why and how tech leaders should welcome Gen Z as silo breakers and sustainability proponents who are reinventing the economic growth of the future.
Speakers:
Bernhard Schaffrik, Principal Analyst, Forrester
Pascal Matzke, VP, Research Director, Forrester
Keynote: The Next Generation Of Modern Software Development Is Here: Embrace It Or Die
Businesses that stride to embrace software technology at the core are the ones that succeed in making the leap to transforming themselves into true digital businesses able to reap the associated benefits of pace with economies of scale and agility. Yes, that means they build, buy, or adapt tons of software to express and automate their business policies, procedures, and processes. That enables them to pivot business models quickly. But for many, change has not been fast enough. A new era of change is here, and it’s the era of TuringBots, or generative AI. This will help you build great enterprise applications more quickly and in a way that fits your ways of working whilst still being easy to change to provide a springboard to continually compete in markets that are evolving faster than ever.
You will walk away with:
- What you need to do to prepare for the arrival of TuringBots, challenges and benefits.
- Learnings from Mark Burnett, G-Research – a FinTech that is using TuringBots in the real world.
Speakers:
Diego Lo Giudice, VP, Principal Analyst, Forrester
Mark Burnett, Head of Technology, G-Research
Marketplace Coffee Break & Networking (In-Person Only)
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Lunch & Marketplace
Marketplace breaks are your chance to connect with sponsors and catch up with colleagues on the show floor.
Breakout Sessions
Case Study Sessions (In-Person Only)
Hear real world case studies showcasing the value of partnering with the right technology provider.
Keynote: Predictions 2024
Out with the pandemic and in with a banking crisis as we head straight into a talent-constrained recession. What was last year’s metaverse is this year’s ChatGPT — though generative AI is exponentially gaining practical momentum within the future of work, editorial, education, customer experience, mathematics, and writing code. The stage is being set for 2024. Come listen to our top technology analysts discuss the next frontier of innovation threats, advantages, and opportunities.
Speakers:
Paul McKay, Vice President, Research Director, Forrester