Dario Maisto

Forrester analysts attended SAP’s key customer event, Sapphire, this year in Barcelona and Orlando. In 2023, “digital” and “AI” were the two keywords used in almost every presentation … sometimes maybe abused. Two things caught our attention: Digital hubs as a business enabler. SAP estimates that 80% of B2B transactions will happen via digital channels […]

The creation of the Gaia-X Digital Clearing House provides a more transparent view of cloud data sovereignty in Europe and facilitates cloud migration and data space projects. Learn more about the latest updates.

Salesforce has recently announced the launch of its Hyperforce EU Operating Zone, working with the Hyperforce cloud platform. Thanks to this move, Salesforce can now sell its products, along with customer and technical support, using only EU delivery resources and data storage. Compared to the past, EU customers now have an option to have all […]

Hear what customers are saying about the new SAP cloud strategy at the DSAG’s Technology Days event in Mannheim, Germany.

The European vendors’ landscape for Public Cloud Development and Infrastructure Platforms is dominated by hyperscalers. However, European cloud vendors do have a strong unique selling proposition in the region.

The 2023 Application Development Benchmarks, Europe report is now available. This document mirrors the global 2022 Application Development Benchmarks so that European tech execs can read both in conjunction and get an even better picture of application development costs and practices around the world. In this blog, we give some recommendations to consider after reading […]

Growth Despite Turbulent Surroundings 2022 was a tough year, and economic forecasts show uncertainty about what will happen in 2023. Complex global geopolitical conditions see constant announcements of budget cuts, layoffs, and tech execs’ priorities being reshuffled. Service providers are expecting growth in 2023, however, with a new focus on partnerships, delivering co-innovation, and building […]

Some 14 Forrester analysts attended this year’s AWS re:Invent in Las Vegas. The conference was a mix of innovation in some areas — particularly compute and networking, along with a co-engineering approach to industry cloud — but plateaus in others, such as hybrid and edge. Efficiency and consolidation were underlying themes, from amping up AI/ML […]

Benchmark data can support the decision-making process, but it can also mislead and bring decision-makers to the wrong conclusions. My recent report, 2022 IT And Digital Budget Benchmarks, Europe, presents relevant benchmark figures to support European technology leaders’ decisions. What To Expect From This Report European IT leaders ask plenty of questions about benchmarking. In […]

The battle between hyperscalers and European cloud providers to conquer the European public cloud market is getting more contentious over the issue of data sovereignty. It now involves new actors, new concerns, and new weapons. Here a few of the main facts that will most probably influence the European cloud scenario moving forward. Growing Complexity […]

Die Cloud-Einführung hat in verschiedenen Organisationen in ganz Europa eine völlig neue Landschaft geschaffen - von der Strategie bis hin zur Implementierung.

In 2023, European banks and governments will accelerate their cloud plans while Kubernetes will see increased interest, as well. Learn more in our 2023 cloud predictions for EMEA.

Le processus d’adoption du cloud change du tout au tout, du point de vue de la stratégie à celui de la mise en œuvre, dans différentes organisations dans toute l’Europe. En raison de la pandémie, les entreprises se sont parfois retrouvées à adopter le cloud par la force des choses. Certaines d’entre elles ont même […]

Enterprise resource planning (ERP) vendors are pushing client organizations to replace their on-premises ERP solutions with cloud-based digital operations platforms (DOPs). As a result, ERP discussions are filling up the agendas of CTOs and procurement officers. The increasing number of inquiries that we at Forrester receive is a clear signal that the market is moving, […]

Two vital questions come up repeatedly in client conversations about digital platforms and the cloud. We dig into those here.