Martha Bennett

VP, Principal Analyst

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Blog

It Ain’t Just AI: What We Saw At Google Cloud Next

Lee Sustar 22 hours ago
Google recently held its Google Cloud Next conference four months early to unveil new AI offerings and upstage its rivals. Get a detailed review of all of the announcements at the event in this post.
Blog

The EU Data Act Is Now In Force — What It Means For You And Your Organization

Martha Bennett January 12, 2024
Find out what the Act means for your organization and get seven tips on what to do next.
Blog

This Week In AI, UK Edition: Much Ado About Not That Much

Enza Iannopollo December 4, 2023
The new UK AI bill in Parliament is likely to add up to less practical impact than you might think. Find out why.
Blog

The UK AI Safety Summit Was Both A Success And A Missed Opportunity

Martha Bennett November 8, 2023
The UK AI Safety Summit wound up being mostly about setting signals and demonstrating willingness to cooperate. Learn more in this review.
Blog

The Industrial Metaverse Is A Good Idea That Needs A Better Name

Paul Miller August 22, 2023
The industrial metaverse doesn’t exist yet, but many of its building blocks do — and already connect physical and digital experiences to deliver value in asset-intensive industries like manufacturing.
Blog

When Is The Right Time To Invest In The Cool New Thing?

Paul Miller August 17, 2023
Not every emerging technology succeeds. Read more on how you can cut through the noise to work out when and where to commit your company’s finite resources.
Blog

The Web Needs A Way Of Proving That You’re A Real Person — Worldcoin Is Not The Solution

Martha Bennett July 26, 2023
New crypto-focused financial network Worldcoin promises to provide a “new identity and financial network owned by everyone.” But it raises more issues than it solves. Find out why.
Blog

Web 4.0? Let’s Figure Out Web 3.0 First!

Martha Bennett July 14, 2023
The EU has released proposals for Web 4.0. But have we properly defined Web 3.0 yet? Find out why this approach could be deeply flawed.
Blog

UBS Acquires Credit Suisse: A Trust Crisis That Continues To Unravel

Jost Hoppermann March 22, 2023
Poor risk management practices, a questionable corporate culture, and a long series of scandals created an explosive mix that led to Credit Suisse’s collapse and consequent acquisition by rival UBS. While each theme deserves its own analysis, the sum of these events provides a crisp example of how the bank undermined the very definition of trust that ultimately caused its collapse. Here, we discuss the implications of the “rescue” of Credit Suisse by UBS.
Blog

The Future Of Banking Requires Tech-Driven Innovation

Jost Hoppermann February 21, 2023
Over three-quarters of banks are increasing their spending on emerging technologies, creating the potential for hype and fear of missing out. Forrester identified nine emerging technologies that should be on the list of every bank, either now or later. We then organized them according to when firms can expect return on investment and provided details about the technologies and their use cases.
Blog

NIST AI Risk Management Framework 1.0 — What It Means For Enterprises

Michele Goetz February 7, 2023
Forrester provides guidance on how to succeed with AI governance with the NIST’s AI RMF 1.0.
Blog

Distributed Ledger Technology In Banking — Neither Major Upheaval Nor Dead Silence

Jost Hoppermann January 25, 2023
Blockchain has added value for banks when filling white spaces or replacing inadequate solutions. Fully operational systems are few and far between.
Blog

Responding To Today’s Global Uncertainty With Smart Manufacturing

Paul Miller November 11, 2022
“If you want to get there, I wouldn’t start from here.” It’s easy to present beautiful visions of a digitally augmented future, full of shiny new machines (all from the same manufacturer, of course), empowered workers, and AI magic. It’s easy, but it’s often a long way from the reality facing most manufacturers today. Energy […]
Blog

Prévisions 2023 : Metavers & NFT

J.P. Gownder 25 Octobre 2022
Découvrez les tendances pour 2023 du metaverse et Web3 identifiées par nos experts analystes. En savoir plus.
Video

Predictions 2023: A Metaverse + NFT Winter Will Cool Market Hype

J.P. Gownder October 25, 2022

Blog

Show Me The Metaverse

Martha Bennett September 22, 2022
Learn how the future viability of the metaverse depends on these four key emerging technologies.
Blog

Emerging Technology: Sustainability’s Friend Or Foe?

Martha Bennett September 8, 2022
Business and technology leaders are increasingly concerned with reducing their firms’ impact on this planet’s finite resources. Join us at Technology & Innovation EMEA to learn more.
Blog

Europe Leads The Way In Re-Empowering The Consumer In The Digital Era

Paul McKay July 14, 2022
The EU has overhauled the legislative environment for digital services in Europe. Learn what this means for tech and marketing.
Blog

Practice Empathy To Reduce Insider Risk

Joseph Blankenship June 15, 2022
Companies announcing layoffs need to pay attention to insider risk. Showing compassion and communicating openly can help.
Blog

The Top Tech That Will Win Over Banks In 2022

Jost Hoppermann April 29, 2022
Banks are investing in a wide range of emerging technologies. Not all have equal potential today. Find out what’s hot and what’s not.
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