Pascal Matzke

VP, Research Director

Forrester Bio

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Responding To Today’s Global Uncertainty With Smart Manufacturing

Paul Miller November 11, 2022
“If you want to get there, I wouldn’t start from here.” It’s easy to present beautiful visions of a digitally augmented future, full of shiny new machines (all from the same manufacturer, of course), empowered workers, and AI magic. It’s easy, but it’s often a long way from the reality facing most manufacturers today. Energy […]

European Predictions 2023: Technology

Pascal Matzke October 25, 2022
In 2023, European tech leaders will focus their tech strategies and investments on improving operational adaptability and increasing resilience. Find out why in 2023 predictions for technology leaders.

Prévisions Européennes 2023 : Technologie

Pascal Matzke 25 Octobre 2022
Quelles sont les principales tendances du secteur technologique et vers quelles solutions les investissements se feront-ils ?

Prognosen 2023: Technologie

Pascal Matzke 25 Oktober 2022
Führungskräfte im Technologiebereich werden 2023 ihre Strategien und Investitionen stärker auf die Steigerung der operativen Anpassungsfähigkeit und Resilienz ausrichten.

Enel Excels With A Future Fit Tech Strategy

Laura Koetzle October 21, 2022
Congratulations to Enel for being named the EMEA region winner of Forrester’s inaugural Technology Strategy Impact award. In a keynote session at our recent Technology & Innovation EMEA event, Laura Koetzle, VP and group research director with Forrester, sat down with Alberto Cossu, head of digital strategy with Enel Group, to discuss the company’s transformation […]

The Forrester Enterprise Architecture Award Finalists For EMEA

Paul McKay September 30, 2022
Customer requirements and business needs are constantly changing. In order to successfully address those shifts, organizations are left with no choice but to align their ecosystems. Enterprise architecture (EA) is key when it comes to rewiring business capabilities to a value-driven approach and reinforcing organizational preparedness for future. The Forrester Outcome-Driven Architecture Model is founded on architecture […]

Practices Deliver What Processes Can’t

Pascal Matzke September 25, 2022
Struggling to move beyond agile and scale innovation across your organization? Learn how establishing new practices can help.

Entwickeln Sie Ihre Nearshore-Notfallpläne in Reaktion auf den Krieg in der Ukraine

Jeffrey Rajamani 30 März 2022
Erfahren Sie, welche IT-Dienstleister Niederlassungen in Weißrussland, Russland oder der Ukraine haben und welche Schritte Sie unternehmen sollten, wenn Sie sich heute auf ihre Dienstleistungen angewiesen sind.

Actualisez Vos Plans D’Urgence Face À La Guerre En Ukraine

Jeffrey Rajamani 23 Mars 2022
Découvrez quels fournisseurs de services informatiques ont des opérations importantes en Biélorussie, en Russie ou en Ukraine et quelles mesures vous devez prendre si vous comptez sur eux pour des services aujourd'hui.

Evolve Your Nearshore Contingency Plans In Response To War In Ukraine

Jeffrey Rajamani February 25, 2022
Learn which IT service providers have substantial operations in Belarus, Russia, or Ukraine and what steps you should take if you rely on them for services today.

Key Takeaways From IAA Mobility: Repositioning The Automotive Industry Around Changing Customer Priorities

Dan Bieler September 29, 2021
Forrester attended the International Motor Show Germany, rebranded as IAA MOBILITY. It took place in Munich between 7–12 September, 2021. The event was staged as a hybrid event. It managed to attract 400,000 “real” visitors, making it one of the largest trade fairs since the pandemic started. The buzz was noticeable, although visitor numbers were […]

Europe Predictions 2021: Manufacturers Will Accelerate Their Digital Transformations

Pascal Matzke October 15, 2020
In 2021, European manufacturers will leverage emerging technology to accelerate the digital transformation efforts.
Research Collection

Tech Alignment, Innovative Solutions, And Continuous Leadership Are Critical For CIOs Managing Through The COVID-19 Crisis

Pascal Matzke July 23, 2020
IT leaders planning their firms' return to work need guidance on navigating through the phases of the pandemic. Forrester's latest CIO research can help.

Forrester’s 2019 CIO Predictions Redux: Innovation And Adaptiveness Accelerate

Matthew Guarini May 6, 2019
We put ourselves to the test: Did our 2019 predictions for CIOs hit the mark?

Digitalization In Industry — Observations From Hannover Messe 2019

Dan Bieler April 5, 2019
Hannover Messe, the leading global trade fair for everything industrial, offers a great opportunity to feel the pulse of digital momentum in the industrial context.

Assess Your Innovation Capability Maturity

Dan Bieler October 12, 2018
(with Pascal Matzke and Michael Glenn) Customer expectations are rising too quickly for traditional models of incremental improvement; companies need to find a strategy to harness disruptive technologies that balances iterative solutions with fearless, flexible innovation. Many company leaders have been swept up in the sex appeal surrounding the term “innovation,” claiming proficiency without any […]

Do You Need Help With Your Innovation Approach?

Dan Bieler October 5, 2018
Businesses turn to innovation consulting services vendors to strengthen their own innovation capabilities. These businesses want to strengthen their own competencies to drive sustainable innovation over the longer term.

The ROI Of Track And Trace Solutions

Dan Bieler August 10, 2018
Securing executive buy-in for any digital investment requires a detailed and carefully articulated business case. The case for investment in digital track and trace solutions serves as an example for any CIO looking to get backing for an internet of things (IoT) project. As with IoT, track and trace solutions require committed information sharing and […]

CIOs Will Lead The Digital Change – Or Be Usurped – In 2015

Pascal Matzke November 10, 2014
Rapidly evolving customer expectations continue to drive changes across all facets of business. Consumers and business customers increasingly expect real-time access to status, service, and product information. Rapidly changing consumer expectations ripple throughout the supply chain, shortening product cycles and requiring more agile manufacturing capabilities.   Forrester believes that 2015 will serve as an inflection […]

Remembering Julie Giera

Pascal Matzke February 23, 2011
Yesterday we received the very sad news that our great friend and wonderful colleague Julie Giera passed away earlier this week. Although we were well aware of the fact that Julie had been battling breast cancer for several years, I still find it difficult to comprehend the news – in particular since we had lost […]
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