The stark reality for businesses in the wake of the IRS data breach is that, unlike the IRS, their customers don’t need them. If businesses fail to live up to the trust their customers place in them, customers will simply take their business elsewhere.

Forrester writes that security executives need to understand the business logic of customer-facing apps and systems of engagement and be ready to outthink cybercriminals. And if a business is breached, it must put the customer first. The report includes 15 lessons learned from the breach that are important for organizations both in the public and private sectors.

Learn more about the research here.